All Marketing articles – Page 244
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ArticleDaffodil production warms up
Key supplier Winchester Growers says daffodil season will be on track by April, despite a slow start
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ArticleOppy appears in 'best managed' list
The Oppenheimer Group has been named as one of Canada's best-managed companies for the 14th year running
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ArticleRSA fruit industry's 'help schools' competition returns
UK schoolchildren invited to learn about South African fruit farming and the difference it makes to thousands of South Africans
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ArticleVitacress mucks in with Tesco education scheme
Leading herb and salad grower hosts Farm to Fork event as part of retailer's Eat Happy project
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ArticleSanLucar berries plug new movie
Shaun the Sheep features on new strawberry pack on sale in Germany and Austria, as well as McDonald's Happy Meals
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ArticleUniveg launches new exotics brand
Exclusive: Soul Fruit will be licensed to one retailer per country, with Rewe already selling the branded range in Germany
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ArticleMini Amazon peppers a big hit
Former Van Rijn marketing manager sees major opportunity for Brazilian snack product in several European markets
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ArticleWe Care, You Enjoy campaign lauded
Three-year promotion hailed as huge success for Spanish vegetable industry
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ArticleClubbing together: a new model for berries
Italy's Candonga brand, Europe's first club berry variety is aiming to secure its place at the top end of the strawberry market
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ArticleCarmen pears get Giumarra push
Chile-grown fruit will be marketed in North America by Giumarra Wenatchee for the second season
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AnalysisIs business trying to game 5-A-Day?
Comment: Public health expert Caroline Williams believes the food industry is taking advantage of the health scheme
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ArticleDole launches pineapple promo
Company's month-long organic pineapple campaign is designed to support organic farmers across the world
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ArticleMaersk Line earns customer praise
Group is awarded the Global Carrier Award from its customer Kuehne + Nagel
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ArticleBranding the convenience sector
With further rapid growth predicted for the convenience store market, Michael Barker asks what opportunity it opens up for branded produce
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ArticleCucumbers feel the squeeze
Cucumbers are not without their struggles, with pressures coming from supermarket price wars and little product development
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ArticleAzores melons win PGI status
Cantaloupes produced on the island known for their sweet, juicy taste and high levels of Vitamin C
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ArticleDemand strong for Italian red clementine
Sicilian exporter Coa says Mandarossa offers excellent prospects in terms of market growth and consumer demand
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VideoChiquita launches new campaign in Europe
Just Smile banana promotion will be rolled out across ten European countries over the coming months
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ArticleCommunication key to vegetable growth
Prince de Bretagne sees its constantly evolving marketing and communication efforts as central to its goal of boosting consumption
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ArticleThai exporters look to Europe
With ready-to-eat exotics a growing part of Europe's prepared produce market, Thai exporters see good opportunities