All Marketing articles – Page 291
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Waitrose signs up Titchmarsh
Waitrose has announced plans to work with TV gardener and presenter Alan Titchmarsh to help it “tell the story of good food” and develop an ornamentals and gardening range.
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Competition clicks with photographers
Apple brand Pink Lady has announced a 70 per cent increase in entries for its Food Photographer of the Year competition.
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Fowler and Marks awarded New Year's Honours
Several leading figures from the food industry have been included in the New Year's Honours List including Peter Fowler, former president of the Covent Garden Market Tenants Association, and Peter Marks, the outgoing chief executive of The Co-Operarive Group.
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Change4LIfe in TV ad takeover
Public-health minister Anna Soubry launched a new phase in the Change4Life campaign today with a prime-time TV advertising “takeover” in England set to boost fruit and vegetable uptake through Aldi, Asda and The Co-operative.
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Mack revamps its fruit-basket service
Fresh produce supplier Mack has unveiled its new consumer website, featuring a revamp of its fruit-basket service.
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New Bayer boss eyes veg growth
Liam Condon, the former healthcare executive who took up a new role as chairman and chief executive of Bayer CropScience at the start of December, has spoken of his excitement at the prospect of contributing to growth in fresh produce consumption.
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Fruit Logistica Innovation finalists announced
Messe Berlin and Fruchthandel Magazine have announced the 10 nominations for the 2013 Fruit Logistica Innovation Award.
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Sputnik follows the Red Brick Road
Sputnik Communications, the PR agency behind the Seasonal Berries campaign, is merging with ad agency The Red Brick Road.
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FPC blasts confusing 5 A DAY claims
The Fresh Produce Consortium has slated the Department of Health’s latest rollout of its responsibility pledge to improve the nation’s diet.
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Baker honoured by Fruiterers
Mike Baker has won the Worshipful Company of Fruiterers’ Management Award, presented at the Master and Wardens’ Dinner on 8 November.
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Tesco wins retail award for second year running
Tesco has been crowned 'National Retailer of the Year' at the World Food Awards for the second year running.
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ArticleHuxley is honoured at the National Fruit Show
Jazz apples overtook Rubens at this year's National Fruit Show with the variety taking home the top prize for the 'tastiest apple' competition.
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ArticleAwards glory for Wealmoor
Fresh produce business Wealmoor scooped a top accolade at the Institute of Grocery Distribution’s (IGD) award ceremony.
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ArticlePink Lady 'better known than Granny Smith'
Pink Lady has become the best-known apple among women in the UK, according to new research by Ipsos Mori, supplanting Granny Smith at the top.
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USDA offers Michigan grants
Grants are on offer for Michigan-based organisations keen to boost the profile of the state's fresh produce industry
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ArticleFlorette unveils new £5m ad campaign
Bagged-salad leader outlines major promotional push focused on when the sun in shining.
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Ready Pac launches salad guide
Downloadable guide helps consumers distinguish between different lettuce varieties and offers salad recipe suggestions
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ArticleFruit Logistica unveils new logo
Organiser Messe Berlin says the redesigned logo reflects core values of freshness, quality and competence
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ArticleKiway enters Korea Gangnam style
Italian kiwifruit brand makes official debut on South Korean market, backed by country’s largest retailer E-mart
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ArticlePink Lady targets emerging markets
New joint venture aims to accelerate the development of the apple in growth regions and optimise investment efficiency