All Marketing articles – Page 288
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ArticleMcDonald's to sell whole citrus in US
Restaurant chain confirms plan to sell Cuties-branded California clementines and reveals it is also testing bananas
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ArticleChile to launch cherry blitz in China
Asoex has outlined details of the extensive cherry marketing campaign it will carry out in its biggest market this season
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ArticleChilean industry takes stock
Plans to create national topfruit committee announced during presentation of Asoex’s State of the Industry address
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ArticleCompagnie Fruitiere links with Penguins of Madagascar
Tie-up with Dreamworks film will promote production of Madagascan lychees using competitions and posters
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ArticlePaddington plugs SanLucar citrus
London's most famous Peruvian bear and renowned marmalade aficionado has endorsed company's orange packs
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ArticleChinese avocado mission bearing fruit
Mission Produce and Lantao say joint campaign to boost avocado consumption in China has seen a 15 per cent increase in sales since September
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ArticleChristmas sprinkled on Greenvale bags
Distinctive All Rounder paper bags updated with a jolly Christmas Greenvale potato on a snowy winter backdrop
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ArticleNew Rocha export group created
Unifarmers will oversee the marketing of around 40 per cent of Portugal's Rocha pear export volume
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ArticlePolish consumers eating more apples
Eat Apples campaign has reportedly contributed to a significant increase in demand, but concerns remain over Idared sales
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ArticleAFM reveals football promo results
Avocados From Mexico highlights success of its Hungry for Football campaign, while introducing new promotion
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ArticleMary Coppola to head up UFPA marketing team
Coppola replaces Ray Gilmer, who left last month after 20 years with the association
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ArticleAustralia's new horticulture body is official
Agriculture Minister declares Horticulture Innovation Australia as industry services body, with December board meeting to start work on strategy
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ArticleOppy chairman gets Chilean honour
John Anderson acknowledged for several achievements, including Oppy’s status as the top North American importer of Chilean stonefruit
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ArticleChilean blues campaign goes hi-tech
Smartphone app and social media being used to target younger consumers
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ArticleItalians feast eyes on Envy apples
New Zealand company Enza has signed a deal with Vog and VI.P to produce the Braeburn/Royal Gala cross in South Tyrol
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ArticleCherry pre-packs blossom in Australia
Marketers are noticing a distinct trend towards bags and punnets at retail level, as industry prepares for record crop
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ArticleNisa's fruit and vegetable sales soar following rebrand
Products in modified Heritage line unveiled in June, and success aligns with retailer's aim to create a £500 million brand
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ArticleRetailers' sustainability goals "on track"
Group aims to reach 30 per cent sustainability on fruit and vegetable sourcing by the year-end, rising to 50 per cent in 2015
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ArticleUSDA looks to boost export markets
Fiscal year 2015 funding strengthens market for American products and commodities
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ArticlePerfection pilots new fresh-cut range
Perfection Fresh is taking a fresh run at Australia’s snacking market, trialling its new iLove range in selected Woolworths stores