All Marketing articles – Page 371
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ArticleRubens apple lands awards haul
Variety scoops seven awards at the recent National Fruit Show in the UK, including the title of Best Apple in Show
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ArticleRowing event represents NZ opportunity
Sporting events are 'golden opportunities' for New Zealand's fresh produce, according to Turners and Growers
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ArticlePink Lady plans new TV push
Pink Lady is set to launch a new TV advert in Europe, as the apple brand looks to build on last year's successful campaign
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ArticleChilean Cherry Committee unveiled
The creation of a producer-exporter organisation is designed to guide Chile’s cherry industry to new heights
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ArticlePhilly market launches website
New website to showcase Philadelphia Wholesale Produce Market’s state-of-the art facilities, which open in January
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ArticleChile fights against childhood obesity
Targeted campaign with the Produce for Better Health Foundation seeks to help children incorporate fresh fruit into their diets
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ArticleAsparagus fund to boost US sales
Introduction of levy on Peruvian asparagus sales to go towards building demand on the North American market
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ArticleMinister mulls Minogue mango
A new mango variety could be named after pop singer Kylie Minogue if one Australian official has his way
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ArticleNew Spanish salad unit opens
Spanish leafy salad producer Natural & Salads has set up Natural Salads Direct to develop direct supply from grower to customer
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ArticleGrowers concerned over NZ Jazz returns
Following a recent cut in forecast returns for the trademarked apple, growers say they are considering alternative varieties
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ArticleFernando Aguirre goes 'undercover'
Chiquita chairman and CEO has taken part in the show Undercover Boss, with the programme to be broadcast this weekend in the US
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ArticleWalmart eyes Chinese e-commerce
US retail giant Walmart is planning its first foray into the Chinese e-commerce sector
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ArticleChina hungry for NZ kiwifruit
Zespri predicts China could become its second-largest market within the next 10 years, as the expanding middle-class there develops a taste for New Zealand kiwifruit
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ArticleSportacus makes a date with ministers
The star of hit kids TV show Lazy Town is to travel to London in the next fortnight to discuss the childhood obesity problem with ministers, freshinfo has learnt.
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ArticleBlueberries from the South hit ITV
The Blueberries from the South television advertising campaign has started to coincidewith the first arrivals of South American blueberries into the UK.
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ArticleChile kicks off UK avocado campaign
A week of special marketing activities in the UK heralds the start of peak avocado supplies from Chile
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ArticleSensational Flavours launched in Italy
Rijk Zwaan's premium vegetable range has been introduced to the Italian market, with a number of new products added to the line
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ArticleDaily connection for Chiquita Chronicles
Company's new European marketing campaign sets out to engage with young consumers and parents via social media
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ArticleSecond blueberry campaign underway
Marketing initiative to promote South American blueberries in Europe begins with UK television advertising drive
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ArticlePurfresh lands Macfrut Oscar
Purification and protection technology specialist rewarded for its Intellipur software analytics at this year's Cesena-based event