All Marketing articles – Page 371
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ArticleZespri promotions galore
The kiwifruit marketer is currently involved in a number of promotions, as it takes advantage of the important back-to-school period
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ArticleItalian minister calls for pineapple boycott
Luca Zaia says Italians should avoid out-of-season food products this Christmas and buy domestically produced items instead
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ArticleDel Monte pineapple lawsuit rejected
The fresh produce multinational has seen a federal judge dismiss accusations of antitrust law violations on Gold pineapple pricing
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ArticleHealth focus for Italian fresh produce
Series of promotional events set to take place in Verona, Rome and Naples during government-backed 'Three Days of Health'
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New deciduous body for RSA industry
Anton Rabe will head up HORTGRO Services, which has replaced South Africa's Deciduous Fruit Producers' Trust with immediate effect
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ArticleDel Monte launches vending machines
The new line features fresh-cut fruit and vegetable packs of bananas, pineapples, grapes, apples, carrots, celery and tomatoes
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ArticleCDC releases state produce report
Group publishes data summarising fruit and vegetable consumption by US state and highlighting environmental policies to improve diet
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ArticleBrand Dossier | Carmel
Israeli company Agrexco says it is looking to develop its Carmel brand in a number of areas, including packaging and added health value
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ArticleFPC questions EU schemes
The Fresh Produce Consortium has expressed doubts over the effectiveness of the EU's "short-term" healthy eating campaigns
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ArticleNZ apple growers pull up trees
Growers in region around Nelson badly hit by older markets' apparent shift away from varieties like Braeburn and Royal Gala
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ArticleKumato a hit in North America
The Sunset-branded brown tomato variety has attracted plenty of interest on the North American market, according to Mastronardi Produce
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ArticleHortyfruta targets German market
The Andalusian interprofessional group has held meetings with major retailers in Germany to discuss possible joint promotions in the country
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ArticleComet booster for school fruit
The range of fresh produce that can be supplied for the School Fruit and Vegetable Scheme (SFVS) is likely to increase following a new deal on refrigeration.
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ArticleGreenco achieves marketing first
Tomato supplier's Tommies range will be the first products from the Netherlands to bear the .NL and 2x2 generic labels
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ArticlePromotions planned for Corsican clementines
Corsican clementines are due to return to French stores in mid-October, backed up by radio ads and in-store activities
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ArticlePuglia to trial regional branding
Grapes, cherries, asparagus, citrus and artichokes meeting certain requirements to be marketed under 'Prodotti di Puglia' brand
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ArticleHorticulture Australia names new CEO
John Lloyd says he is "excited" about growth prospects for country's horticulture business over next 5-10 years
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Tesco award competition hots up
Competition is heating up for the Tesco Innovation Award at this year’s World Fruit & Vegetable Show.
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ArticleKIKU kicks off new RSA venture
Five of South Africa's leading apple exporters team up to market and export KIKU-branded apples from 2010
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Del Monte Gold wins taste award
Del Monte Fresh Produce has been awarded a two-star 2009 Superior Taste Award for its fresh-cut Del Monte Gold Extra Sweet Pineapple by the International Taste and Quality Institute.