All Marketing articles – Page 374
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Albert Cross lands Hollywood face
The Scottish potato producer has unveiled Desperate Housewives star Marcia Cross as the new face of Rooster potatoes
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Zespri going strong in North America
Strong retail and wholesale demand reported in the US as extensive retail promotions take place in key distribution outlets
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Zespri holds steady as demand slips
As Northern Hemisphere summer season comes to an end, the group is stepping up promotional activities for New Zealand kiwifruit
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Slovakia's Bonifructi joins KIKU group
One of Slovakia's largest fresh produce companies has become the latest member of the KIKU-Pool Europe
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Chile identifies blueberry hotspots
Chilean exporters are targeting specific regions of this US this season where sales potential is red hot
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Netto crowned Discounter of the Year
Shoppers across the UK have voted Netto Discounter of the Year 2009 in a customer tracking programme carried out by shopper insights consultancy him!.
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Interfel reveals plans for autumn campaign
The French organisation has announced that it will invest in TV advertising this autumn, as well as focusing more on young workers
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Mastronardi scoops clutch of gongs
Mastronardi Produce took top honours for the second consecutive year for its Sunset-branded tomatoes taking four prestigious gongs.
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PBH gears up for major marketing month
The Produce for Better Health Foundation's National Fruits & Veggies-More Matters Month is taking place in September this year
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Easy-peel oranges back on the menu
MMG Citrus has launched the fruit in the UK a month earlier than last year
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Eurofresh Farms relaunches tomatoes
US tomato producer Eurofresh Farms has redesigned package labels for its fresh tomatoes and cucumbers to inform consumers about growing practices, care and handling tips.
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USDA advert warns of pest threat
The group has released a television campaign to raise awareness of the threat of invasive pests on the state's fresh produce industry
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Agrexco offers pomegranate arils
The Israeli group is to market 70 tonnes of the fruit between September 2009 and March 2010
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PBH joins Dole Fruit Bowl challenge
The foundation is one of five non-profit organisations that could benefit from Dole's Bowl-A-Day Challenge
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NZ apple exports 'losing out' in Europe
National branding in Europe and a unified export sector are the end goals for Pipfruit New Zealand, says chairman Ian Palmer
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Tesco doubles its clubcard offer
Supermarket giant Tesco has said loyalty, rather than more price cuts, will keep its customers coming back as it doubled its Clubcard points today.
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New export focus for Tasmania
Tasmanian horticulture exports have been brought into new focus by the Australian state’s government
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Slam dunk for Jaffa event
A Tesco car park in South London netted plenty of attention last week as it played host to a British Basketball event sponsored by Jaffa.
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Exosect shortlisted for Agrow Awards
Intelligent pest management supplier Exosect’s Exosex SPTab solution has been selected as a finalist in the ‘Best Innovation in Non-Crop’ category in the Agrow Awards.
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Chilean blues target North America
A new committee has been formed to drive greater sales and support existing markets for Chilean blueberries