All Marketing articles – Page 38
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NewsDel Monte named one of World’s Most Trustworthy Companies
Group is recognised by Newsweek for building investor, consumer and employee trust on a global scale
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AdvertorialJoy Wing Mau attends Asia Fruit Logistica and receives Importer of the Year Award
Joy Wing Mau also celebrates with representatives of leading fruit companies from around the globe at its Global Partners Appreciation Banquet
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NewsFairtrade Foundation launches new UK campaign
As Fairtrade Fortnight begins, the Foundation’s ’Be the Change’ initiative highlights how consumer power can support farmers overseas to build stronger, more resilient communities
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NewsLidl to push fresh fruit as UEFA Europa League and Conference League sponsor
Partnership will see discounter encourage fruit consumption, conscious nutrition and an active lifestyle
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NewsAsia Fruit Awards: winners announced
Australian Avocados, Joy Wing Mau Group, Sam’s Club China, and Hortifrut IG Berries are the winners of the Asia Fruit Awards 2024
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NewsVeg Power partners with Sakata and Barfoots on butternut squash campaign
#BetterwithButternut initiative aims to raise awareness of vegetable’s versatility and simplicity to encourage more families to add it to their regular food shop
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NewsSassy Apples named finalist in New Zealand Food Awards
The team behind Sassy Apples is celebrating ahead of Asia Fruit Logistica, having been announced as one of four finalists in the Primary Sector Award category at the New Zealand Food Awards. The New Zealand Food Awards has been running since 1987, and this year more than ...
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NewsSlovenian apples star in AI-generated Spar advert
Retailer says its new promotional video was created using only text descriptions, store photos, and advanced AI technology
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NewsEarth & Wheat partners with eco-friendly cleaning brand for Zero Waste Week
Wonky bread and veg boxes will include a free Eco Sponge Scourer to help promote The Seep Company and its mission to tackle plastic waste
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NewsFrutas de Chile visits Vietnam to explore new market opportunities
Delegates visited Long Bien wholesale market, Winmart and Aeon to further understand Vietnam’s dynamic fruit market
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NewsAsia Fruit Logistica edition of Asiafruit out now
Bumper issue includes full preview of Asia Fruit Logistica and Asiafruit Knowledge Centre, keynote interview with Central Food Group CEO Stephane Coum, plus features on China, apples & pears, grapes, citrus and more
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NewsJoya gets fresh brand identity
Building on the success of the new high-coloured variety in Asia, Joya apples will reveal a new logo and brand identity at this year’s Asia Fruit Logistica
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NewsFresh produce packaging shines at PIDA Awards
Costa Group, The Packaging Hippie and Red Gem recognised at Australasian Packaging Innovation & Design Awards
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NewsAndrew Young reflects on Brisbane Markets' past and future after 60 years at Rocklea
Brisbane Markets and Brismark joint CEO, Andrew Young, shares his reflections on the site’s developments and what’s ahead for the Queensland central market
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NewsIfco launches Rewe documentary
Short film highlights how RPC specialist Ifco is helping to transform the fresh grocery supply chain for the retailer
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NewsScott Bros and Pinnacle Fine Foods partner on Taiwan export venture
Tasmanian growers combine supply of Tiger Fuji to launch the variety in Taiwan ahead of Mid-Autumn Festival
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NewsRockit set for Back to School period in Gulf
Kids’ return to school seen as key sales period for Rockit apples in the Middle East region, with a strong omni-channel campaign planned for the season
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NewsTalking Heads: Jason Liu, Shanghai Shengguo
The Chinese importer’s international procurement director discusses his busy schedule and love of creative marketing
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NewsItalian trade mourns death of Claudio Scalise
Leading marketing expert played an instrumental role in developing a strong international reputation for Italy’s fresh fruit and vegetables
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CommentComment: The rise and shine of IP protected fruits in China
China’s efforts to embrace protected varieties has had a transformative effect on the country’s fruit industry