All Marketing articles – Page 33
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NewsTikTok trend boosts Aussie cucumber sales
Social media trend sees Australian consumers increase cucumber intake
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NewsGiumarra’s Lemonade apples go nationwide
The company has teamed up with Capital City Fruit to offer deliveries of its Lemonade apples across the US
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NewsTesco’s new Zespri packs help boost kiwifruit sales
Ravenwood Packaging, which collaborated on the all-cardboard design, says supplier’s summer SunGold campaign ‘surpassed forecasts’
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NewsPiñata begins Mareeba pineapple harvest
Production at the company’s Wamuran property has now ceased for the year
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NewsOlympian Jazmin Sawyers launches British Jazz apple season
Team GB track-and-field Olympian helps jump-start the British Jazz apple season in Kent this week
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NewsBiofirst recognised for sustainability drive
Group wins top honours at the 2024 Trends Impact Awards, which celebrate those driving sustainability and making a societal impact
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NewsSchools confirm success of 2024 ‘Eat Them to Defeat Them’ campaign
Results show children ate more vegetables and enjoyed participating in schools healthy eating initiative
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NewsFrench apple promotions to resume in Thailand
A promotional campaign in Thailand for French apples is set to return in December, following multiple activities over the past year
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NewsThe Fruitist signs marketing deal with USC Trojans
Blueberry brand extends sponsorship commitments to university sport, where it sees big scope to promote the fruit as a healthy snack
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NewsFyffes builds Belize health clinic
Group says the project reflects its commitment to the sustainable development of the communities in which it operates
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NewsNew campaign champions ‘outstanding qualities’ of EU produce
Veryan Bliss, advisor to EU’s ‘More Than Only Food & Drink’ campaign, tells FPJ how the initiative aims to bolster demand for European produce in UK
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NewsDole launches organics range in Ireland
Company says it wants to give organic fruit and vegetables broader appeal and bring them into the mainstream market
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NewsUKFPN brings together industry leaders for its first Festival of Agriculture
Taking place in Lincolnshire on 17 October, the event highlighted the latest in UK agricultural advancements
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NewsNever Too Much campaign returns in France
France’s promotional push to boost fruit and vegetable consumption among 25-49 year olds is back with a fresh poster, TV and online campaign
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VideoVideo: Film captures impact and value of avocado marketing
Hass Avocado Board says its strategic promotions have helped grow US avocado demand by 260 per cent since 2002
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NewsWestfalia Fruit celebrates first South African avocado shipment to India
Arrival marks significant milestone for South African avocado industry following completion of long-awaited phytosanitary agreement
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NewsIndonesia reopens doors to US apples
Access for US apples reinstated with effect from 16 October, enabling exporters to resume shipments for the 2024/25 season
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NewsFinal shipments of Zespri’s largest-ever crop depart
Last charter vessel of the kiwifruit marketer’s 2024 season has departed the Port of Tauranga bound for Japan
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NewsNew Zealand apple and pear revenue touches NZ$2bn
Productivity gains and high-value varieties see New Zealand’s apple and pear industry contribute almost NZ$2bn to national economy, according to new report
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NewsRockit apples pack a punch with Kung Fu Panda
New global marketing campaign launches in Asia and Middle East