All Marketing articles – Page 391
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ArticleArgentina launches lemon quality seal
The new standard is designed to set apart Argentinean lemons on the market as a high quality and safe product
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ArticleOppy to market Orchard View cherries
When the Northwest cherry season begins in June, one of the US produce industry’s oldest and most experienced groups will gain a fresh outlook
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ArticleStemilt launches Pink Lady promotion
The topfruit grower-exporter is using the occasion of Valentine’s Day to bring attention to the apple variety’s sweet and unique characteristics
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ArticleRe:fresh Awards criteria ready to download
The entry criteria for the Re:fresh Awards 2010 is now available to download at www.refresh.eu/awards2010
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ArticleAd Break | Pink Lady
This Valentine’s Day period, Pink Lady intends to demonstrate that it is indeed the apple of love with a host of new themed advertising promotions
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ArticleMFC pulls out of Riversun
Major Australian citrus packer Mildura Fruit Company has revealed its plans for the US market in 2010 following its decision to quit Riversun
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ArticleUnited Fresh launches new website
Group unveils virtual marketplace at Fruit Logistica in Berlin, offering a range of information for the fresh produce industry
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ArticleSouth Africa kicks off high-profile year
Fruit Logistica 2010: The country's presence at this year's Berlin event is supported by a recently launched promotional campaign
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ArticleOld glory for Prince de Bretagne
Fruit Logistica 2010: French marketer promoting a number of new products at this year's Berlin trade exhibition
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ArticleFormer Tesco man finds new Voice
A former Tesco buyer has set up an “unorthodox” new company designed to create blue-chip fresh produce companies that can re-energise and gear themselves towards the modern market.
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Article
Consumers want labels, but need brands
Despite a plethora of green and ethical labels on produce, opportunities remain to embrace public demand for social and environmental stewardship
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Article
MorePeople sponsors horticulture comp
Produce recruitment specialist MorePeople has been announced as the key sponsor of the Institute of Horticulture’s (IoH) Young Horticulturist of the Year (YHOY) competition.
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ArticleItalian piazza full of promise
Fruit Logistica 2010: Italy is set to offer visitors to the Berlin show more innovation and export-oriented products than ever before
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ArticleChile eyes growing opportunities
Estimates point towards another solid year of fresh fruit exports to the US with sales continuing to be supported by an array of consumer marketing activities
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ArticleBrazilians arriving in greater number
Fruit Logistica 2010: Brazilian Fruit Institute expecting to support more than 60 companies at this year's trade exhibition
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ArticleAndalusia aims for strong showing
Fruit Logistica 2010: Newly formed consortium Unica Group and interprofessional body Hortyfruta lead the way in Berlin
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ArticlePBH welcomes Obama support
First Lady Michelle Obama plans to launch a major initiative on childhood obesity to the joy of the Produce for Better Health Foundation
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ArticleVariety spices up Malaysian offer
Fruit Logistica 2010: In addition to starfruit, Malaysian companies will exhibit a range of other products in Berlin this week
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ArticleDon Limón launches branded grapefruit
Citrus specialist will market grapefruit under its Don Limón brand across European markets this year
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ArticlePAIA targets increased demand
The Peruvian Asparagus Importers Association is focusing greater efforts on spreading the health message about asparagus