All Marketing articles – Page 393
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ArticleGerman analyst ZMP becomes AMI
Future of German agricultural monitoring services appear more certain following yesterday's liquidation of ZMP
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ArticleOrganic value message goes online
The US Organic Institute has launched a major web-based consumer education campaign sponsored by the Organic Trade Association
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ArticleHortyfruta targets UK consumers
Spanish fresh produce group is staging a two-week promotion aimed at driving awareness of Andalusian fruit and vegetables in the country
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ArticleApprentice Week gathers speed
Apprenticeship Week is helping to raise awareness of apprenticeships in the environmental and land-based industries and highlight how they can benefit businesses, this
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ArticleJazz team gears up for cycling challenges
A cycling team sponsored by Enza's Jazz Apples is preparing for the NZ Women's Tour of New Zealand and the World Cup Road Race
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ArticleEurope prepares for economic storm
The current global economic environment represents both an opportunity and a threat to different facets of the region's fresh produce industry
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ArticleNFU backs African farmers
Hundreds of East African farmers are set to benefit long-term after backing from the farming community in the form of some significant donations.
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Farmers awarded education badges
Farmers across the country have been receiving the first of the newly launched Learning Outside the Classroom (LOtC) Quality Badges in recognition of their commitment to youth education in agriculture.
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French kiwifruit gets TV push
A new television advertisement aims to provide fresh impetus for the French kiwifruit sector
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ArticleSun World appoints new sales staff
Agribusiness company Sun World International has appointed three new experienced sales staff
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ArticleRoyal reward for Cook For Life
Her Royal Highness The Duchess of Cornwall had tea in The Dorchester Hotel with the winning pupils of British Food Fortnight's school competition: the 'Cook for Life' Challenge.
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ArticleFairtrade body calls for urgent action
Despite a major rise in sales, the Fairtrade Foundation says more must be done for small farmers worldwide
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Berry Fresh jumps on Disney bandwagon
The berry marketer will make its Disney Garden debut in late March with specially branded punnets of blackberries followed by blueberries
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Jazz apples sales increase in UK
Despite the financial crisis, but leading UK apple marketer Worldwide Fruit has recorded encouraging sales growth for Jazz apples
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New identity for Dutch promo body
AGF Promotie Nederland has been renamed GroentenFruit Bureau and will develop a number of new consumer campaigns
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ArticleThat's a WRAP for waste, says group
The organisation is calling on the UK's food industry to join forces in eliminating excessive food waste
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ArticleNew Zealand apples weather storm
The start of the New Zealand apple export season so far seems to be holding up against difficult market forces
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Interfel questions “expensive” belief
In order to tackle the view of many French consumers that fresh fruit and vegetables are relatively expensive, Interfel is going on the offensive
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Mexico unveils Amazing Avocado campaign
Focusing on health and versatility, the consumer marketing drive takes place at US retail stores from mid-February to mid-April
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Caribbean melon website launched
A site dedicated to Rijk Zwaan's orange-fleshed cantaloupe melon has gone live this week