All Marketing articles – Page 389
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Article
Strong demand for avocados from Mexico
New spring programme organised by APEAM aims to further build demand as solid volume supports strong sales
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Article
Eight-a-day is the new five
Consumers are being urged to step up fresh produce consumption to eight portions a day following Oxford University led research.
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ArticlePink Lady welcomes positive start
Pink Lady apple sales are reportedly up throughout much of Europe for the start to the second half of the campaign
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ArticleAll Day Long makes impact
New research has shown that the Belgian campaign to boost domestic consumption is having a positive effect on habits
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ArticleSIPMMs due for kiwifruit and onions
Interfel has voted in favour of the creation of SIPMMs for onions and kiwifruit in order to better organise the segments
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ArticleG's launches Love Radish
Campaign aims to grow radish consumption in the UK, not just in summer but year-round
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ArticleSouth Korea focus for NZ squash promotion
The New Zealand Buttercup Squash Council will launch a campaign to promote squash to consumers in South Korea this year
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ArticleThe Greenery sells new Dazzling Gold
Marketing campaign underway to promote sale of around 300 tonnes of new golden brown, large-fruited pear variety
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ArticleAustralian stonefruit well received in Taiwan
Australia’s stonefruit campaign into Taiwan got off to a perfect start following a successful promotional event to re-establish the fruit after a five-year absence from the country
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Article
India moves to limit food inflation
Soaring food inflation has prompted the Indian finance minister to suggest steps to bridge the gap between farmgate and retail prices
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ArticleCitrus PGI signs deal with Repsol
Spanish PGI organisation announces distribution deal with national petrol station operator
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ArticleFrench apple trade meets top UK players
Eurofruit hosted a meeting of leading British apple retailers, importers and wholesalers in London on 10 January
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ArticleWebsite for America Trades Produce
The annual conference event is geared towards strengthening the relationship between Mexican growers and the US companies who distribute their produce
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Article‘All go’ for Tasmanian cherries
Tasmania’s cherries have avoided significant rain damage, and are powering ahead with the harvest peak
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ArticleOrganic campaign kicks off in UK
Having agreed funding from the EU, the UK organic industry is poised to begin its new generic promotional campaign
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ArticleNew brand for Spanish citrus
Valencia-based company unveils superhero-themed brand, which it hopes will encourage children to eat fruit
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ArticleBlackberry trade eyes joint cooperation
The North American blackberry industry is seeking to form a promotion and research organisation in a bid to increase consumer awareness and consumption
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ArticleUS mango board focuses on quality
Release of best practices manual aimed at driving demand for mangoes in the US by boosting quality, starting at the source
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ArticleCosta Rica closer to PGI status
The country’s banana sector has cleared the first hurdle on its way to marketing the fruit under a country of origin label
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ArticleStonefruit kicks off RSA promotions
South Africa's 'Beautiful country, beautiful fruit' campaign is expected to face tough market conditions through the year

