All Marketing articles – Page 394
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ArticleGreenco achieves marketing first
Tomato supplier's Tommies range will be the first products from the Netherlands to bear the .NL and 2x2 generic labels
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ArticlePromotions planned for Corsican clementines
Corsican clementines are due to return to French stores in mid-October, backed up by radio ads and in-store activities
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ArticlePuglia to trial regional branding
Grapes, cherries, asparagus, citrus and artichokes meeting certain requirements to be marketed under 'Prodotti di Puglia' brand
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ArticleHorticulture Australia names new CEO
John Lloyd says he is "excited" about growth prospects for country's horticulture business over next 5-10 years
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Article
Tesco award competition hots up
Competition is heating up for the Tesco Innovation Award at this year’s World Fruit & Vegetable Show.
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ArticleKIKU kicks off new RSA venture
Five of South Africa's leading apple exporters team up to market and export KIKU-branded apples from 2010
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Article
Del Monte Gold wins taste award
Del Monte Fresh Produce has been awarded a two-star 2009 Superior Taste Award for its fresh-cut Del Monte Gold Extra Sweet Pineapple by the International Taste and Quality Institute.
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ArticleCapespan scoops Co-op gong
Fresh produce importer Capespan has scooped a prestigious Co-operative Award as the supplier looks to strengthen its position with the expanding retailer.
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ArticleTasty Bunch to promote to kids
The European Commission will unveil a new healthy eating campaign to fight childhood obesity next week, majoring on fresh fruit and vegetables.
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ArticleThanet Earth recognised for impact
The UK-based greenhouse complex has been handed the Norah Stucken award for its impact on the horticulture industry
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ArticleRewe to launch premium private label
Feine Welt (Fine World) products will be priced around 15 per cent lower than comparable branded, premium items
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ArticleMFC Italia opens office in Moscow
New centre will offer market research and promotional support to Italian companies looking to build a presence in Russia
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ArticleUK organic campaign in the pipeline
Organic firms in the UK have come together to wage a campaign aimed at reversing the downward trend brought on by the credit crunch
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ArticleDel Monte lands taste award
The group has been recognised for the quality of its Gold Extra Sweet Pineapple product by the International Taste and Quality Institute
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Article
Normal for Norfolk campaign launched
Norfolk County Council is championing the county as a world-class centre of food-based companies and research.
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ArticleGermany approves EU school fruit scheme
Federal Council reaches agreement on how project will be funded, meaning project can get underway this year
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ArticleItalian apple sector unveils From brand
New joint venture marketing concept for apple exports aimed at helping boost sector's standing in emerging non-EU markets
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ArticleGMA to review consumer trends
The group has commissioned a new study of shopper marketing trends to help suppliers with their marketing strategies
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ArticleFruit and veg tops health survey
US consumers have indicated that they consider fruit and vegetables to be the healthiest food type
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ArticleHenderson Brown appoints PR agency
A new recruitment agency which specialises in the food, fresh produce, horticulture and related industries in the UK and the Netherlands has appointed Peterborough-based marketing and public relations consultancy Smye Holland Associates to assist with its launch publicity.