All Marketing articles – Page 67
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ArticlePBNW prepares global celebrations for World Pear Day
US organisation enlists chefs from around the world for seventh annual celebration of pears
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PodcastsFruitbox 93 · Carlos Bonet & José Vottero, Fresh Fruit-X
Carlos and José speak with Chris about tapping into the potential of the Asian market as the engine of the planet shifts to the east
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ArticleEl Teriak Farm on solid growth path
The Egyptian grower-exporter is confident of the continued potential of Egyptian produce on the world stage, expanding production and investing in packing and juicing facilities
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ArticlePrimland extends European operations with “We are growers”
French kiwifruit specialist Primland is continuing its “We are growers” positioning for Northern Hemisphere exports, establishing partnerships for Oscar kiwifruit with growers in Greece, Italy and Portugal
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AdvertorialJoy Wing Mau celebrates season’s first Chilean cherries
First Chilean cherries arrive by air and are sold under premium brand Joyvio, in cooperation with China Aerospace
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ArticleCarrots fit for a King
British-grown produce plays starring role in King Charles III’s first state banquet
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ArticleHort Innovation welcomes two new directors
Elke Cleverdon and Stephen McCutcheon join board of grower-owned research and development corporation
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ArticleMixed plum breeds make their mark
New-look ‘interspecific’ plum varieties are making headway in South Africa, offering greater options for exporters
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ArticleTariff win for California prunes
California Prune Board welcomes 0% tariff announcement on UK import of prunes
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ArticleSchool Scheme under scrutiny
Freshfel Europe has stressed the value of the continued implementation of school fruit and vegetable schemes to the EC
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ArticleUS blueberries in sports marketing push
US Highbush Blueberry Council is positioning fruit as performance food in Asia and highlighting its use in various savoury applications in new efforts to boost sales
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PodcastsFruitbox 92 · Russell Allwell, Driscoll’s Europe
As the world’s largest berry marketer continues to grow, what opportunities exist to increase sales of fresh berries further?
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ArticleDriscoll’s Russell Allwell discusses Berry Gardens takeover
Exclusive interview: Efficient berry production, better sales and new exports are all part of Driscoll’s plans for UK grower cooperative Berry Gardens, group’s EMEA managing director Russell Allwell tells the FPJ
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ArticlePerfection Fresh launches football inspired Qukes pack
Football jersey pack promotes Qukes baby cucumbers as healthy sporting snack for kids
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ArticleSun World adds South American marketers
Global genetics and licensing company appoints a raft of new licensed marketers across Brazil, Chile and Peru
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ArticleUkraine apples find safe haven in UK
British importer Growers Direct marks start of new UK-Ukraine apple deal
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ArticleNew quality seal for Valencian citrus
The launch of Naranja Valenciana will be backed by a national marketing campaign that will be extended to EU countries from next year
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ArticleGlobal Berry Congress makes impressive return
Retailers including Aldi, Lidl, Delhaize, ICA and M&S among those who attended the leading event for the global berry business
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Article‘Protect environmental rewards,’ urges Soil Association
Watering down farm support would be an alarming betrayal of nature, farmers and public health, warns Soil Association
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ArticleIt’s not a wrap, says WRAP
WRAP’s retail survey shows retailers are taking steps to reduce household food waste, but more needs to be done, it says