All Marketing articles – Page 206
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ArticleFlorette launches ‘no mess’ beetroot pouches
New fresh steamed beetroot product from Florette is the first of new range following acquisition of Axgro Foods
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ArticleChile and Spain join forces for blueberry campaign
If successful, the campaign could serve as a blueprint for further joint promotions in other European countries
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ArticleEAP ‘needs lobbyist’ at the helm
Outgoing chief executive of English Apples and Pears says replacement must be adept at pressing government for access to seasonal labour
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ArticleRetailers ‘react positively’ to British apple campaign
Supermarkets and online retailers like new logo and marketing, English Apples and Pears reports at promotional event
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ArticleOh my gourd! Halloween sparks sales rise
Seasonal gourds rival pumpkins as Halloween decorations with sales up 260 per cent at Waitrose
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ArticleBake Off star joins with Great Fruit and Veg Adventure
Finalist from hit TV bakery show Ian Cumming joined Max MacGillivray at a recent primary school visit
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ArticleWest Pak debuts new campaign
California’s West Pak launches digital campaign The Avocado Family
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ArticleKissabel: new brand for red-flesh apples
New range undergoing commercial trial features unique orange-skinned variety and fruit with distinctive berry flavour
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ArticleSavsé unveils new juice bottle design
Healthy drinks manufacturer opts for ‘sleeker, cleaner style’ with redesigned orange and apple juice bottles
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ArticleTeam GB to open new Aldi stores
Olympic athletes will be on hand to cut the ribbon and hand out bags of Super6 fresh produce to the first new shoppers
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ArticleSweet potato growth stalls
Value sales go into decline this year after almost a decade of strong and consistent growth as promotions deflate market
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ArticleAlbert Bartlett to launch Halloween packaging
Special packaging for Purple Majesty potatoes will include ‘spooky’ recipe suggestions for kids’ meals
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ArticleSunkist marks milestone at PMA
Citrus cooperative celebrates the start of its 125th season at this year's PMA Fresh Summit in New Orleans
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ArticlePremium apples drive category growth
Sales of apples in the US have grown in value and volume terms in the past 12 months, boosted by the popularity of premium varieties
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ArticleSlowdown in Spanish kaki output
This season’s larger sizes will aid the sector’s push into new markets
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ArticleDriscoll’s brand rollout a success
The #BerryTogether campaign launched earlier this year has resonated with consumers in the US
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ArticleSwedish retailer unveils Halloween produce range
Zombie head cauliflower and witches fingers among frightening new produce range at Sweden's ICA
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ArticleSpecial report: Snacking goes nuts
Global demand for nuts continues to grow, driven in the UK by the healthy snacking trend, but negative press coverage in the sugar debate presents a challenge for the dried fruit sector
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ArticleShoppers warm to the taste of fresh produce
Health is still a key driver of fresh produce consumption, but don't focus on that alone, writes Kantar's Chris Cowan