All Marketing articles – Page 202
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ArticleRijk Zwaan demo days open for business
Six-week period allows Rijk Zwaan to showcase various open-field vegetable crops in Fijnaart
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Article
California dreaming for Chinese consumers
Table grape promotion helps increase awareness over Mid-Autumn Festival
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ArticleNew brand for Sicilian prickly pears
Sicilio aiming to bring one of Italy's most unique and distinctive products into the mainstream with concerted marketing effort
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ArticleJingold secures support from Gruppo Mazzoni
Italy's largest kiwifruit marketer joins Agrintesa and Naturitalia to develop production and sales of yellow and red varieties
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ArticlePomanjou Group evolves into Innatis
The French apple group’s recent growth has encouraged it to update its identity to reflect its core values of innovation, nature and tradition
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ArticleWhat did you miss at Asia Fruit Logistica?
This year's exhibition created a considerable buzz on social media. Here are some of our highlights from the show…
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ArticleSyngenta and Rijk Zwaan sign veg deal
Cross-licensing agreement on native traits in vegetables allows companies to bring improved varieties to market
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ArticleColdpress launches three new flavours
Drinks brand has launched three new flavours with produce including beetroot, berries, bananas, kiwi and cacao
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ArticleAldi pushes ethical credentials
Retailer launches ad campaign highlighting that its products might be low priced, but they are also ethically sourced
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ArticleECPA responds to 'award' nomination
The 'Democracy for Sale Award', organised by four NGOs, alleged the ECPA colluded with EC during TTIP negotiations
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ArticleNFU promotes Red Tractor Week at supermarkets
Farmers will visit supermarkets across the UK to endorse food standards, welfare and environmental protection
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ArticleFDOC appoints Midsummer Marketing
Group will handle European promotions for fresh Florida grapefruit
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ArticlePrimland previews season at AFL
French kiwifruit grower-marketer Primland will preview its new production season at Asia Fruit Logistica next week
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ArticleMunch’n kiwiberries one #sweet #snack
Freshmax New Zealand has found its Munch’n kiwiberry brand is proving more popular than the average kiwiberry
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ArticleDriscoll’s unveils new look
Global berry business Driscoll’s has launched a new brand strategy with a refreshed look
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ArticleRoyal recognition for Serbian fruit exporter
Ritopek Cherries has been given a royal warrant by HRH Crown Prince Alexander II for its range of fresh fruit
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AnalysisPlenty of potential for European peppers
Enza Zaden's Hans Verwegen looks at the European pepper market and considers a possible comeback for the category.
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ArticleAusveg, PMA A-NZ launch joint event
Ausveg and PMA Australia-New Zealand have announced a joint industry conference and trade show in 2017
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ArticleFruit Logistica launches #25fruits
Social media campaign marking 25th anniversary of Berlin event kicks off today
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ArticleSCB joins race for women in Paris
Compagnie Fruitière has revealed its pride in becoming a partner of the women-only La Parisienne race through the French capital, where it will distribute its SCB bananas