All Marketing articles – Page 210
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Free taxi ride helps consumers celebrate Blueberry Day
Londoners can enjoy free blueberries and claim a free cab ride as part of National Blueberry Day this weekend
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Brazil: opportunities of Olympic proportion
With the eyes of the world focused on Rio 2016, we take a look at the overall potential for fresh produce companies in Brazil
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Google puts fruit at heart of Rio fun
Internet giant's search engine homepage features a video and link to a new fruit-themed mobile game
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Fyffes asks consumers to 'Discover More'
Banana importers engages in an international brand enhancement programme to engage and entice consumers
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Success for Canary Islands banana campaign
Exports to Spanish market reached 31,000 tonnes in July, up by almost a quarter on the previous three years' average
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Aussie pears enticing Indonesians
A consumer study by Colmar Brunton has found Indonesian pear consumers are taking to new Australian blushed pears Deliza and Lanya
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Watermelon pitched as heat remedy in Japan
Japan’s Suika Club has held watermelon tastings across the country to promote consumption to avoid heat stroke and heat exhaustion
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Partners host China avocado conference
Chinese importer Lantao and global avocado grower-packer-shipper Mission Produce launch first China Avocado Congress in Guangzhou
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Peruvian avos benefit from price boom
Exports to continue to enjoy fast growth, with some 70 per cent of Peru's total shipments now coming to Europe
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Perfection buys Calypso marketing rights
OneHarvest has sold the exclusive sales and marketing rights for Calypso mango to Perfection Fresh Australia
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Rachel Riley’s ‘berry brain’ targets office workers
A giant brain made of punnets of British soft fruit appeared in London yesterday in a stunt organised by British Summer Fruits
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Limoneira launches lemon days
Limoneira has announced national lemon days in the US to celebrate all things lemon
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Plant Sciences pushing open-source berry model
Californian company's new division in the Netherlands will target new commercial opportunities across European market
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Kiku supports young athletes
Apple brand brings together more than 25 athletes at Kiku Wonderland
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Berries linked with brainpower in new campaign
British Summer Fruits has commissioned new research that shows a healthy diet boosts concentration levels at work
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CTGC appoints director of advertising
The California Table Grape Commission has appointed Alyson Dias as director of advertising and digital media
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S&A Group: emoji deal 'sets us apart'
Company's Oliver Davies explains decision to sponsor Unicode's globally recognised strawberry symbol
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Limoneira launches direct orange sales
The US-based citrus group has brought its orange and specialty citrus sales in-house as it bids to duplicate its success in marketing lemons
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Record season for Chilean cherries
Fedefruta says price paid to growers did not drop below US$5 per kg at any stage during the 2015/16 campaign
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Bicoloured apple push ends second year
The third year of the campiagn to promote European apples will run under the theme of 'Enjoy'