All Marketing articles – Page 273
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ArticleSun World testing new plum variety
Production of company's Black Diamond series set to expand in Europe with addition of fourth black-skinned, red-fleshed plum
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ArticleSustainable growth for Rocha pears
Aristides Sécio, president of the National Association of Rocha Pear Producers (ANP), tells Andre Azevedo why the industry is taking a slow-but-steady approach to export growth
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ArticleDutch top-fruit season takes off
Dutch growers are harvesting this year’s top-fruit crop, with two varieties leading the way in the apple and pear categories respectively
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ArticleHeat hits French apple crop
One French apple marketer has cast doubt on the reliability of the Prognosfruit European apple crop forecast, claiming the summer heatwave may limit yields
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ArticleMixed bag for UK salad season
Commodity lines in lettuce and salad veg continue to feel the squeeze from the retail price war, while growers have faced troublesome aphid issues
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ArticleNMB campaign targets kids
Latest initiative from the National Mango Board seeks to encourage mango consumption from young age
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ArticlePotato firm nearly doubles its sales in Lidl
The popular Amber potatoes, which are the Celandine variety, are exclusive to the Kent Potato Company
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ArticleEcuadorean bananas in China first
Minions film promotion in Shenzhen positions fruit in a new region of the country
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ArticleJapan exporters eyeing Thailand
Japan has set a target on ¥1 trillion in food and agri-exports by 2020, driven by the growing demand for Japanese food in Thailand
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ArticleProvide specific origin of produce, Truss urges
Retailers and suppliers encouraged to provide region-specific origin info on produce to inspire pride in British consumers
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Article
Children are ‘most likely’ to eat apples
Apples, apple juice, and bananas are among most-consumed fruit by young people and children, a new study has found
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ArticlePrepared salad sales in ‘long-term’ growth
Year-on-year unit sales and category value are both rising as consumers return more frequently to prepared salad fixtures
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ArticleLimoneira set to launch Lemons for Life
Healthy Grocery Girl founder, Megan Roosevelt, joins campaign aimed at integrating lemons into consumer’s lives
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ArticleJazz promotion hits road in Thailand
Thai fruit importer Vachamon has taken a Jazz roadshow promotion to three regional provinces as it bids to build nationwide sales of the apple
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ArticleGrowing smoothie brand targets commuters
Savse’s new marketing campaign comes months after it was recognised by the UK Government as one of 50 Food Stars
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ArticleNew cauliflower is ‘less intimidating’ to younger consumers
Produce World has launched a new Chinese sweet sprouting cauliflower into select Waitrose stores
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ArticleYoungstown adds to arils line
Youngstown Distributors is adding Pomegranate Aril Cups and Organic Aril Packs to its range
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ArticleRijk Zwaan lands Grüner Merkur
Seed specialist honoured at Deutschen Obst & Gemüse Congress for boosting the fresh produce category
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Article'Engage with vloggers', marketers told
The path to teenagers' stomachs is increasingly coming via new YouTube stars, experts tell DOGK