All Marketing articles – Page 269
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Article'Theatre' still important for fresh produce marketers
Andy Macdonald, MD of Coregeo: 'Point of purchase marketing needs to evolve in the fresh category'
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ArticleThai retailers cut food prices
Tesco Lotus and 7-Eleven have launched promotional campaigns to counter declining sales in Thailand
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ArticleGoatham’s apple bobbing brightens up SportFest
Company made first appearance at family sports festival, along with sporting stars such as Will Greenwood and John Barnes
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ArticleName change for NY Apple Growers
Organisation changes its name to Crunch Time Apple Growers to stand out from the crowd
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ArticleGood prospects for Argentine pecans
Planted area is set to climb from 6,000ha to 15,000ha within a decade
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ArticleMalaysia gets a taste of Pakistani mangoes
The Pakistan High Commission has launched a ‘festival of mangoes’ at Malaysian retailers
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ArticleEcuador set for mango contraction
Volumes expected to fall by around a third in 2015/16 as temperatures rise says Fundación Mango
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ArticleNew Zealand avocados on the march
NZ Avocado's Jen Scoular says that collaboration is paying off for the industry
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ArticleSunGold campaign heats up in Thailand
Thai importer Vachamon says its hands-on approach to promoting Zespri’s new SunGold variety has produced impressive results
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ArticleGrapery keeping ‘flavour promise’
California table grape grower and marketer is bringing its high brix new varieties to export markets including Asia
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ArticleIsraeli exporter launches new organic seaweed
Avara Export Growers is targeting UK and German retail markets with its new line of two organic seaweed varieties
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ArticleCH Robinson named as leading 3PL
Inbound Logistics readers place group at the top of the list for the fifth consecutive year
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ArticlePutting grapes on the table
Olympic Fruit's André Nieuwenhuis outlines how better eating quality and increased marketing are crucial to the future of the category
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ArticleZespri launches social media contest
Group has invited US consumers to participate in a month-long online photograph competition
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ArticleUSDA boosts Africa, Middle East programmes
Department allocates additional GSM-102 funds to Africa-Middle East Region for 2015
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ArticleFlorette offers ‘Bags of Insight’
The bagged salad specialist has introduced its new ‘Bags of Insight’ infographic to communicate about consumer buying habits
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ArticleUS grows European sweet potato market
Growers have increased acreage for 2015 season following ‘rapidly growing’ European demand
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ArticleNew Yorkers take a swing at Peruvian avos
Peruvian Avocado Commission celebrates National Hot Dog Day with free avocado topping for baseball fans
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ArticleReferendum for Florida citrus marketing
USDA will propose amendments to the federal marketing order between 14 September and 5 October