All Marketing articles – Page 311
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ArticleNew fruit snack is ‘godsend’
Founders say pouches of pureed fruit aimed at 7-11 year olds fill a gap in the market for cool yet healthy snack for children
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ArticleShifting spending patterns for CNY
China’s crackdown on public spending on gifting impacts pre-Chinese New Year fruit sales, but private purchases online power ahead
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ArticleFirm tasked with revamping celery's image
KISS selected by G's Fresh to develop strategic, digital and social media campaign to rekindle UK’s love for the vegetable
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ArticleReady Pac in health and fitness drive
Convenience food specialist is ringing in the new year with the launch of its 'Fresh & Fit Challenge'
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ArticleHAB gears up for record Super Bowl weekend
Avocado consumption during the Big Game could rise by as much as a third this year
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ArticleFruitypot dances on ice
Potted fruit company seals marketing partnership with TV series Dancing on Ice to promote a healthy lifestyle
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ArticleCTG launches organic mandarins
Malaysian importer Chop Tong Guan enhances its Tian Tian brand of Chinese mandarins with addition of organically-grown fruit
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ArticleItalian raspberries to be grown in UK
Angus Soft Fruits signs production and marketing deal with Sant'Orsola for Lagorai Plus and Vajolet varieties
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ArticleOrange juice 'as bad for you' as Coca Cola
Warning from British government's obesity tsar on high-sugar fruit juices, which she believes shouldn't count towards 5 A DAY
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ArticleDutch groups form GroentenFruit Huis
DPA and Frugi Venta establish new association to represent interests of fruit and veg industry in the Netherlands
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ArticleSafmarine lands Hellmann award
Group is awarded the 2013 bronze Hellmann Worldwide Logistics Carrier of the Year prize
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ArticleInterview with Florida Grapefruit
Director of public relations for the Florida Department of Citrus Karen Mathis speaks to Nina Pullman about the company’s ambitious marketing plans for 2014
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ArticleHealth benefits of apples are ‘gagged’
Top-fruit industry says EU regulations that ban research showing the health benefits of apples are 'damaging' sales
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HAB hails success of marketing efforts
Five-year review concludes that industry-wide campaigns have increased demand and boosted grower returns
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Stemilt celebrates 50-year milestone
Wenatchee-based group introduces a special anniversary box to mark its 50th year in operation
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ArticlePaterson urges Brits to buy homegrown
Addressing Oxford Farming Conference, UK environment secretary queries why 24 per cent of food eaten in country is imported
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ArticleTesco relaunches healthy range
The new brand, Tesco Healthy Living, will replace the retailer's Light Choices and Tesco Eat Live Enjoy brands
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ArticleWin a year's supply of chips
£30,000 worth of the UK's favourite potato-based snack up for grabs for caterers courtesy of chilled chips brand Lord Chips
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ArticleNew Bramley idea targets the public
TV chef Phil Vickery to help promote competition to boost usage and awareness of Bramley apples
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ArticleFirm bags Walking with Dinosaurs deal
British potato giant excited for 'pizazz' of promotional packaging campaign with popular Christmas blockbuster film