All Marketing articles – Page 315
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ArticlePink Lady pulls over at CarFest
CarFest, advertising on the tube and new sponsorship deals will boost the profile of Tenderstem and Pink Lady brand this year
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ArticlePink Lady a big hit with the kids
A CTIFL study into French children's apple tastes puts Pink Lady at the top, as the brand looks to continue targeting this age group
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ArticleDouble win for Emirates SkyCargo
Freight division of Dubai-based airline lands prestigious awards in both Los Angeles and Turkey
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ArticleMelinda brand adds berries and cherries
Leading Italian apple brand set to be used to market soft fruit produced in Trentino's Val di Non region
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ArticleBookings surge for Asia Fruit Logistica
Exhibitor registrations for Asia’s leading fresh fruit and vegetable trade show up by almost 30 per cent on same stage last year
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ArticleForum gets marketing shake-up
Australian citrus industry encouraged to rethink how they present their offering
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ArticleCoosemans ramps up BruselKale volumes
Company enjoying strong demand for its new super superfood
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ArticleAwe Sum Organics kicks off Argentine pear season
Lighter volume will be offset by excellent quality this year, company said
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ArticleMcDonald’s extends free fruit campaign
The fast food giant has revealed plans to have fruit giveaway initiatives operating in 19 European countries this year
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ArticleGlamour cherry campaign kicks off
Nicknamed ‘Red Gold’ for their high price tag, the cherries will be available over the next four weeks
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VideoMcDonald's gives away fresh fruit
Company says monthly give-aways in UK and France are key to boosting fruit consumption among its young customers
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VideoFree Fruit Fridays at McDonald's
New promotion involves offering a free fruit bag with every Happy Meal sold on the first Friday of every month
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ArticleFruitday on Australia sourcing mission
Following successful sales of citrus and cherries, China’s leading online fruit retailer plans to introduce grapes and possibly even apples this year
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ArticleIndonesia promotion for Australian pears
For the first time in many years, the Australian pear industry is actively promoting its fruit in the South East Asian country in 2014
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ArticlePotato firm voted region's best
Owner "staggered" as more than 3,500 people vote Norfolk grower as the county's 'producer of the year'
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ArticleHill and Hull unveil banana billboard
Harry Hill and Made In Chelsea star Cheska Hull on hand for the launch of Fairtrade's edible marketing move in London
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ArticleSuper smoothie move by Waitrose
Premium-brand SaVse smoothie aimed at knocking Innocent and Naked off their thrones lands first supermarket listing
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ArticleNMB promotions pay off
Campaigns focusing on educating consumers on how to select, ripen, cut and use mangoes boost retail sales
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ArticleFreshtime picks 2014 charity partner
ACT for SMA launched by Emma and Karl Humphries following the death of their six-month-old daughter
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ArticleEthics only guide 16% of shoppers
Lowest level of consumers seeking out Fairtrade goods since MMR started researching shopping habits