All Marketing articles – Page 310
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NZ kiwifruit arrives in North America
Zespri predicts strong sales in North America this year as a result of marketing campaigns in recent years
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Dole joins in Madagascar 3 promotions
Dole to use stickers featuring characters from new Dreamworks film, Madagascar 3
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Freshfel revamps Fresh Quality Guide
Freshfel Europe has launched its revamped Fresh Quality Guide website, containing an overview of the legislative requirements for marketing fresh produce on the European market.
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Produce World Marshalls backs roadHoG project
Produce World Marshalls is doing its bit for youngsters in Lincolnshire by housing a double-decker bus that is used for a youth centre project in the Boston area.
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Strong opening year for MyPlate initiative
One year on from the unveiling of the primary food group symbol, the USDA has welcomed the 'great strides' made by the initiative
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An idea to sell fruit like hot cakes
For every kilogramme of fruit or vegetables sold in the EU, the European Commission would take €0.01 – by a rough estimate, that would give us one billion euros to spend
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Freshfel revamps Fresh Quality Guide
Fresh produce association announces the release of its new guide to marketing fresh produce in the European market
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Innocent leads social brands league table
Smoothie specialist comes out on top of Headstream's annual list of UK brands taking the lead in the age of social media
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Nordic event inspires fresh produce trade
FRESH Congress offers food for thought about the future development of the European fruit and vegetable business
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UK promotes naturalness of organics
The second part of the organic movement's three-year promotional plan, 'Organic naturally different', has been launched in the UK
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NZ apple partners eye Japan expansion
Delica and Enza look to ramp up their apple exports into Japan following success of trial shipments last year
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Claus Meyer opens FRESH
Danish restaurateur launches Copenhagen congress with passionate explanation of how countries around the world might create national cuisines to be proud of
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Bioscience research boost
Science minister David Willets has announced £250 million for bioscience research as the first phase of a five-year strategic investment programme.
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RSA Avocado Manifesto launched
'Give consumers what they want and sell more avocados' is aimed at UK importers, packers, buyers and category managers
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Aeon open to power saving
Early starts scheduled for retailer Aeon as Japan takes measure to prevent power blackouts this summer
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Barely a fifth of Britons eat 5 A DAY
Only 22 per cent of people in the UK are eating 5 A DAY, a study for the World Cancer Research Fund has found.
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Morrisons triumphs at Re:fresh Awards
UK's fourth-largest food retailer scoops best multiple retailer and best overall trader awards at annual industry gathering
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Tesco reveals produce manager of the year
Lez Barlow has been voted Tesco’s UK produce manager of the year.
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Re:fresh winners crowned in night of celebration
The winners of the 2012 Re:fresh Awards were crowned at a glittering ceremony at London's Intercontinental Hotel last night.
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Brittany celebrates early veg
French marketer Prince de Bretagne is looking to emphasise seasonality as it promotes the arrival of its early vegetable offering