All Marketing articles – Page 340
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ArticleFresh Healthy Vending offers incentives
Healthy vending machine company offers $100 for a successful referral
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ArticleSampling for Brazilian Rei melons
Brazilian exporter Itaueira has hatched a plan to drive sales of its Rei-branded melons on the North American market
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ArticleSpanish groups plan joint campaign
Hortyfruta and Proexport launch EU-wide promotional campaign to restore confidence in Spanish products
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ArticlePink Lady hits Shanghai retail shelves
Pink Lady apples are being promoted in Shanghai this month as part of a new strategy to develop the Asian markets
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ArticleHass Avo Board loses executive director
Jose Luis Obregon resigns from his position, although he will still help with planning for next year's projects
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ArticleFyffes goes ape at Dublin Zoo
Tropical fruit importer-distributor agrees sponsorship deal for Dublin Zoo's Gorilla Rainforest
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ArticleSun World appoints stonefruit licensee
Spain's El Ciruelo will pack and market new stonefruit varieties developed and grown by Sun World producers across Europe
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ArticleVegetable Week takes centre stage
Restaurants across Madrid to feature vegetable-themed menu during October
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ArticleSainsbury's stocks candy floss grapes
Packs of Cotton Candy variety go on sale in total of 35 stores as British retailer looks to add some fun to the table grape category
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ArticleAvocados get 2011 sports promotion
Hass Avocado Board launches multimedia campaign to encourage consumption among sports fans
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ArticleChiquita starts community programme
Chiquita initiates multimedia Banana Smart Sweeps campaign to reach out to communities
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ArticlePeru to redirect mango exports to Asia
The nation’s leading mango organisation is budgeting for new promotions in Asia, particularly China where Peru’s participation is low
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ArticleUK gears up for Avocado Week
Major Chilean Hass avocado marketing drive set to hit the web, retail stores, culinary schools and outdoor locations across the UK in October
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ArticleZespri launches digital health drive
Online competition aims to help raise money and awareness of childhood obesity in the US through the unique Facebook application, Kiwifruit for Kids
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ArticleZespri kiwifruit tops new US study
University study highlights presence of antioxidants, vitamins and fibre, making the fruit ideal for school lunchboxes
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ArticleBlackcurrant Foundation lauds PR investment
As part of its bid to educate the nation on the benefits of British blackcurrants, the Blackcurrant Foundation has invested heavily in consumer facing PR activity over the last five years, to raise awareness amongst consumers of all ages.
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ArticleEurofruit Magazine launches iPad app
Digital edition of leading fresh produce industry publication now available to download from the iTunes App Store
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ArticleGF Group to market own brand in 2012
Following end of marketing deal with Del Monte, Italian distributor hints at plans for new banana and pineapple brand
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ArticleSainsbury's unveils summer courgette
Yellow courgette variety grown in Cornwall set to make colourful addition to retailers' fresh vegetable range until October
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ArticleChiquita becomes MyPlate partner
Company joins the United States Department of Agriculture as a national strategic partner for the healthy eating programme