All Marketing articles – Page 338
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ArticleEmotions 'influence eating behaviour'
New study suggests that expressions displayed by people eating fresh produce influences consumption by children
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ArticleOrganic September comes to UK
September will see dozens of organic events take place across the UK, with the aim of promoting the manifold reasons for going organic
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ArticleDole unveils US health campaign
Reboot Your Life… with Dole! aims to bring the benefits and versatility of fruits and vegetables to consumers nationwide
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ArticleSummerkiwi arrives in North America
The early variety is available from Oppenheimer for the next six weeks and will be supported by a raft of in-store and PR activities
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ArticleUSDA funding move applauded
News that the USDA is to provide US$158m in funding for school produce programme is welcomed by United Fresh
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ArticleNew Zealand kiwifruit kicks off
Backed by a quality NZ kiwifruit season, Zespri’s new varieties and marketing programmes are beginning to bring in dividends
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ArticleSpanish urged to eat more broccoli
Lack of consumption in Spain is focus of major new campaign being staged with several major retailers
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ArticleDisney to expand produce offer
Disney reveals strategy to launch more healthy, family-friendly fresh fruit and vegetable options for North American consumers
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ArticleGovernment backs innovation in RSA
A new three-year Innovation Programme has been announced for the fresh produce industry as government support continues
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ArticlePostcard | Styria... via Berlin
Austria's leading apple production region took the opportunity to highlight its quality and reliability at last month's Fruit Logistica
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ArticlePink Lady apple brand recognised in UK
CIM hands prestigious marketing award to Coregeo for its work on the leading Pink Lady apple brand
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ArticleMarketing drive links Chiquita with 'Rio'
Fresh produce giant lends considerable promotional backing to new animated motion picture from the creators of Ice Age
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ArticleZespri denies plan to displace Chile
Company refutes allegations it seeks exclusivity on kiwifruit deals with South Korean clients in order to block Chilean suppliers
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ArticleT&G seeks Zespri collaboration
New Zealand firm wants collaborative agreement with Zespri to sell its domestically grown kiwifruit cultivars overseas
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ArticleSunkist to market table grapes
The major US citrus cooperative has struck a deal to apply its iconic Sunkist brand to table grapes for the first time
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ArticleNew blog for Val Venosta apples
Promotional website will coordinate a number of different social media-based activities for the Italian apple brand
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ArticleProexport launches website for kids
Spanish export group joins with schools in region of Murcia to promote fruits and vegetables to children through website
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ArticlePeru revamps country image
The brand, which aims to improve the quality of Peruvian exports, marks a new era for the country’s foreign trade industry
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ArticleBrand Dossier | Green Giant Fresh
Marketing deal in Spain means established US brand could become synonymous with more than just tinned sweetcorn
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ArticleNew campaign promotes California Raisins
California Raisins launches new advertising campaign in UK after prices rise to “unprecedented levels”