All Marketing articles – Page 335
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Article
FPC blasts confusing 5 A DAY claims
The Fresh Produce Consortium has slated the Department of Health’s latest rollout of its responsibility pledge to improve the nation’s diet.
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Article
Baker honoured by Fruiterers
Mike Baker has won the Worshipful Company of Fruiterers’ Management Award, presented at the Master and Wardens’ Dinner on 8 November.
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Article
Tesco wins retail award for second year running
Tesco has been crowned 'National Retailer of the Year' at the World Food Awards for the second year running.
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ArticleHuxley is honoured at the National Fruit Show
Jazz apples overtook Rubens at this year's National Fruit Show with the variety taking home the top prize for the 'tastiest apple' competition.
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ArticleAwards glory for Wealmoor
Fresh produce business Wealmoor scooped a top accolade at the Institute of Grocery Distribution’s (IGD) award ceremony.
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ArticlePink Lady 'better known than Granny Smith'
Pink Lady has become the best-known apple among women in the UK, according to new research by Ipsos Mori, supplanting Granny Smith at the top.
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Article
USDA offers Michigan grants
Grants are on offer for Michigan-based organisations keen to boost the profile of the state's fresh produce industry
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ArticleFlorette unveils new £5m ad campaign
Bagged-salad leader outlines major promotional push focused on when the sun in shining.
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ArticleFlorette announces £5m campaign
Group looks to build on last year's Bags of Feelgood campaign with another summer marketing drive
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ArticleNew agreement for 'Papple' variety
Worldwide Fruit agrees deal with AIGN for marketing of its Papple fruit variety
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ArticlePink Lady targets emerging markets
New joint venture aims to accelerate the development of the apple in growth regions and optimise investment efficiency
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ArticleKiway enters Korea Gangnam style
Italian kiwifruit brand makes official debut on South Korean market, backed by country’s largest retailer E-mart
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ArticleFruit Logistica unveils new logo
Organiser Messe Berlin says the redesigned logo reflects core values of freshness, quality and competence
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Article
Ready Pac launches salad guide
Downloadable guide helps consumers distinguish between different lettuce varieties and offers salad recipe suggestions
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ArticleBanana sales going in One Direction?
Harry Styles' Instagram plug for bananas could have positive impact on demand among teenage fans, says Fyffes
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ArticleFreshfel raises School Fruit Scheme questions
Letter to Dacian Ciolos expresses concern over timing of consultation on CAP schemes providing agricultural products to school children
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ArticleSpecial Fruit offers berries with a twist
Belgian group is marketing two new berry varieties under its BerryFresh label, boasting pineapple and raspberry traits respectively
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ArticleMarketing splash for Peruvian avocados
A wide range of promotional activities will support the marketing of Hass avocados from Peru in Europe and the US this summer
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ArticleCitrus marketing hearing scheduled
USDA revels it will hold a public meeting in April to discuss changes to the marketing order for Florida-grown citrus
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ArticleEnvironmental recognition for Antwerp
Antwerp lands 2013 Environmental Ports Award during the World Ports and Trade Summit in Abu Dhabi