All Marketing articles
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NewsIFPA unveils 2025 Public Policy Agenda in Washington
Strengthening agriculture, expanding nutrition and advancing trade are the key pillars of the IFPA’s policy
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NewsDel Monte’s Rubyglow Pineapple named Best Food Innovation
Pineapple is recognised at the World Food Innovation Awards 2025, highlighting the company’s ”continued leadership in pineapple innovation”
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NewsFruitful Ventures underlines quality standards with Bloom brand relaunch
Premium brand is used for select range of products supplied by Olympic Fruit, Hoofdman-Roodzant, and Fresh-Pride
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AdvertorialMFC adds character with new brands
(l-r) Dandy Mandy, Cara Kisses and Nifty Navels Leading Australian citrus packer-exporter Mildura Fruit Company (MFC) welcomes a third addition to its new range of brands ahead of the 2025 season. Nifty Navels will join Dandy Mandy and Cara Kisses as part of the company’s ...
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NewsNew data shows Japanese consumers don’t prioritise locally grown fruit
Freshness, nutrition and ability to use all of the product given highest value
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NewsT&G Global expands presence in Asia with new office in Taiwan
Taipei City office is the sixth in-market office in Asia for the New Zealand apple marketer
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NewsFrom Brittany, with pride
Prince de Bretagne’s product manager Pierre Gelebart explains how the collective brand allows small-scale market gardening to continue to thrive
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NewsEast of England Co-op trials new date brand
Datekin looks to position itself as “quick and sustainable energy boost” through trial at selected stores in East Anglia
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AnalysisFruit Logistica: Strategies for adapting to changing markets
This Fresh Produce Forum session looked at how flexibility, resilience and adaptability could be improved to survive successfully in volatile and turbulent markets
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CommentComment: Fruitist is on the verge of something berry big
A predicted IPO might be seen as a high-stakes bet on the future of fresh berries, but there is also plenty to be gained
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NewsDorì kiwifruit reveals brand refresh and social media launch
Yellow-fleshed fruit will be promoted on range of social media channels as production and demand continues to grow
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NewsRegistrations open for Asia Fruit Logistica Thailand Meet Up
Join Asia Fruit Logistica in Bangkok on 25 June for a day of networking and knowledge-sharing focused on the dynamic ASEAN markets
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NewsDubai chocolate has not caused a pistachio shortage, say experts
There is no lack of supply, say sources, who point to higher production in Turkey and Iran, and a much bigger overall crop worldwide
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NewsFresh Direct launches new products
Fresh produce supplier offers 25 new products as part of its ’Taste Like Summer’ launch
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NewsAldi backs British strawberry growers
Retailer says it is cutting the price of its homegrown strawberries to encourage shoppers to buy British
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NewsLast day for Fresh Produce Vietnam discount
Join top names in the business in Ho Chi Minh City on 13-14 May for Fruitnet’s brand-new event on the booming Vietnam market
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NewsVip expands apple marketing drive with ham and cheese pairings
Second Applepairing campaign brings Val Venosta apples together with premium Italian deli products in retail stores
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NewsDel Monte Europe launches Honeyglow bananas
The banana will be available in limited quantities starting late April across major European countries
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NewsJoybee Fruits to expand Zespri’s reach in Vietnam
JWM Asia and An Minh form joint venture to become a new distribution partner for Zespri in the Vietnam market
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NewsUK trade bodies call for government action amid cost crisis
The Fresh Produce Consortium has united with the Horticultural Trades Association and British Potato Trade Association, urging the government to help secure the future of the industries in the face of huge challenges