All Marketing articles – Page 7
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ArticleMerryBerry responds to changing environment
The Romanian blueberry specialist is reacting to changes in the climate, as well as the challenge of soaring costs, but its commitment to organic remains undiminished, according to sales director Radu Niculescu
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Apeel unveils avocado ripeness scanner for consumers
Technology can evaluate ripeness and provide consumers with user-friendly information about when their avocado will be ready to eat
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Soluna unveiled as new Bravo trademark
A partnership linking Australia, South Africa and France reveals new international trademark for Bravo-branded apples
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Syngenta shapes green bean future
Groups hosts an international delegation of more than 130 people in Compiegne, France, to craft the future of the green bean industry
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Asiafruit October out now
Asia Fruit Logistica and Asiafruit Congress edition previews in-person return of the biggest event on the calendar for Asia’s fresh produce business
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Prize to go public in US
Chilean fruit and nut exporter combines with Rose Hill Acquisition Corporation with the intention of becoming listed on the Nasdaq
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Australian Bananas offers Halloween inspiration
Digital recipe book provides alternatives to artificial snacks and treats
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Marlene ambassadors race for wellness, health and flavour
Cristina Mitre and Alma Obregón join the apple brand for Spain’s Carrera de la Mujer this autumn
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Record season for Summer Citrus from South Africa
The brand shipped record volumes of oranges to the US marker this year
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Spiderman and Hulk star for Jingold kiwifruit
Marvel characters including Iron Man, Thor and Spiderman are fronting European promotions of smaller sized Jingold kiwifruit for kids following a licensing agreement with Disney
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Delcado enhances taste for new season
Australian avocado brand engages chef Mark Best to provide consumers with new eating tips
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Sunrays brand reinforces sustainability credentials
All of the brand’s grape suppliers are in the process of achieving Sustainably Grown certification
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Bayer focuses on food security and climate change
Fields of Opportunity event puts a spotlight on the company’s solutions to increase sustainable food production
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Australian avocados a smash hit in Asia
Advertising campaign promoting Australian avocados in Asia-Pacific captures attention, particularly in Singapore and Malaysia
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Sambóa all set to shake up apple segment
As the first commercial volumes hit the market, the architect of the Sambóa project, Marco Rivoira, explains why he has high hopes for the new brand
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Learn from the best at Global Berry Congress 2022
Hear from the industry’s leading players in Rotterdam on 15 November, and learn how the berry category will change in a post-pandemic world
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Sweet Palermo takes off in China
Dole and Rijk Zwaan work together to develop the market for colourful peppers
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Big C welcomes tourists with Thai fruit
Retailer launches new campaign to welcome back tourists by promoting Thai products including fruit
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Dates announced for 3rd Global Citrus Congress
World Citrus Organisation and Fruitnet Media International to host 3rd edition of the Global Citrus Congress on 30 November
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South Africa highlights raisin health benefits
Raisins SA is looking to spread the word about the fruit’s health benefits through a promotional campaign in the UK
