All Marketing articles – Page 10
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NewsMuch promise as Migo season kicks off
A strong retail campaign is lined up this year with the pear also looking to break ground in new markets
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ArticleVeg Power enlists Shaun the Sheep
Shaun the Sheep creator Aardman has joined forces with Veg Power to encourage kids to eat veg
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ArticleBig change for Hillfresh
Despite a challenging 12 months, Hillfresh has still seen much change and category growth, according to Hans van den Heuvel
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ArticleCMI Orchards unveils new look for Kiku
US grower-packer-marketer to showcase refreshed apple brand Global Produce & Floral Show
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ArticlePerfection Fresh celebrates 45 years
Leading Australian fresh produce company commemorates over four decades of operation
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NewsDole launches specialist organics division and brand
Group’s new Dole Organics division and GO Organic! consumer brand will be officially introduced at Fruit Attraction 2023 in Madrid
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NewsDel Monte makes Miraculous annoucement
Group extends its collaboration with Miraculous as part of its new ’Kiwi Origin South Europe’ campaign
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ArticleZespri set for big Northern Hemisphere harvest
Kiwifruit marketer expects record Northern Hemisphere harvest driven by SunGold growth
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ArticleMarlene invites consumers on a culinary journey
The Vog brand is enhancing its Aroma Wheel in its bid to become a cultural ambassador for apples
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NewsCosmic Crisp sales soar in US
Sales climb by 89 per cent year-on-year with the apple now the seventh best-selling variety nationally
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ArticleKanzi season off to energetic start in Europe
Stocks of Kanzi apples from the Southern Hemisphere were quickly exhausted thanks to dynamic demand over the summer, providing the ideal starting point for the new European season
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ArticleProduce Plus Spring out now
Featuring keynote interview with MOYA winner Belinda Van Schaik and spotlights on avocados, apples and pears, packaging and grading, and retail
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NewsSunkist Growers revamps Cara programme
The group’s new ‘all pink’ packaging and matching merchandising for Caras will make its debut this season
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AdvertorialCopefrut adopts BoBan brand identity in China
Chilean exporter to honour shared history with Chinese partners by adopting its long recognised name in the Asian market
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ArticleRaisins SA highlights “world-class agronomy”
Production techniques, sustainability and traceability are all high on the agenda in South Africa, the industry body says
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ArticleStrong start for VIP as apple demand recovers
The Italian supplier reports on a good start to the new season, as organic and licensed production continues to play even greater role
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ArticleRockit ready for Mid-Autumn Festival
Miniature apple brand prepares for peak sales season with new activations across a number of key Asian markets
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ArticlePromising apple season ahead in Poland
Rajpol CEO Dominik Wozniak says volumes are stable and quality high, while the company has also diversified its product offering this year
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ArticleAsia Fruit Logistica back bigger and better in Hong Kong
Record attendance makes a highly successful show, with two-day visitor count surpassing 2019 total visitor numbers
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ArticleStarr Ranch Growers and CMI Orchards partner up
Leading Washington State fresh produce companies will join forces as part of a new agreement