All Marketing articles – Page 10
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ArticleGuac N’ Tacos combo doubles the fun says AFM
AFM invites shoppers to celebrate the duo of guacamole and tacos with new Guac N’ Tacos shopper programme
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Advertorial
In&Out ends second year on a high, with plenty more to come
Second year of Apo Conerpo’s European project ends on positive note, with more than 5,000 promotional days achieved in Italy, Austria and Denmark
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Article
Alanar enthused by demand for Turkish figs
Despite the multiple challenges at present, including climate change and soaring costs, the popularity of Turkish figs remains a constant, with markets in Europe and Asia showing good demand
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Article
Anecoop scoops top marketing award
Second-degree cooperative picks up AEMARK’s prize for excellence in marketing for its Bouquet campaign
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Article
Queen’s death voids Royal Warrants
Royal Warrants granted to produce retailers and suppliers are rendered void upon death of Queen Elizabeth II
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Article
New marketing supports Driscoll’s Summer of Sweetness
Berry Patch Sensory Wheels and Specialty Strawberry Mini Sets support the return of Driscoll’s limited-time premium strawberry collection
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Article
Special Fruit tackles avocado waste with Softripe
The Belgian importer believes Softripe technology is the natural way to combat waste, increase satisfaction and grow sales in the avocado category
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Article
Rockit harnesses augmented reality
Innovative marketing campaign helps build sales momentum over Mid-Autumn Festival period
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Article
Fyffes begins search for Ireland’s fittest school
Olympians Phil Healy and David Gillick team up with Irish banana giant in this year’s quest
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Article
Import Promotion Desk to showcase Africa’s diversity
Egypt, Côte d’Ivoire, Ghana, Kenya and Morocco and four other IPD partner countries will present a range of fresh produce in Madrid
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Article
Top Italian chef offers fresh ingredients for Marlene campaign
Norbert Niederkofler of three Michelin-star Restaurant St Hubertus has agreed to represent the Italian apple brand
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Podcasts
Fruitbox 88 · David Axiotis and John Hey, Asia Fruit Logistica
Asia’s premier fresh produce exhibition and conference event welcomes the industry to Thailand in November
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Article
Saudi Arabia sees potential for dragon fruit
Since the fruit requires less water to cultivate than many other crops, dragon fruit is regarded as an important fruit for the future
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Article
Japan moves away from plastic
Alternatives to plastic-wrapped produce are becoming more popular in a bid to reduce plastic and food waste
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Article
Sunburst brand gets boost in the UK
Coregeo and Hochfeld are working together to grow the pink-fleshed Sunburst apple brand
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Article
Asiafruit September out now
Indonesia edition includes spotlight on market’s Covid recovery and special report on Asia’s durian trade – and it’s free to access for Asiafruit Congress Online Preview attendees
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Article
Australian pears launch Indonesian campaign
Grown in Good Nature is the tagline for new promotional initiative launched in Jakarta at the start of September
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Article
Koyuncu Group convinced of tomato potential
The Turkish group has opened a high-tech greenhouse for tomatoes in the west of the country, with big hopes for European and Middle Eastern markets
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Article
Organics Unlimited to celebrate 17th annual Grow month
The month-long campaign aims to raise awareness of company’s social responsibility programme
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Advertorial
ClemenGold launches bus promotion in China
Throughout August this year, Shanghai residents from Lujiazui to Xujiahui will see ClemenGold-themed Number 985 buses on the road every day.
