All Marketing articles – Page 4
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FeaturesWorld Avocado Organisation marks decade of European growth
At Fruit Logistica, the WAO highlighted ten years of data-led growth that has helped turn the fruit into a mainstream food across Europe
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NewsPop Its cucumbers set for US retail launch
Mini cucumbers ready to hit the supermarket shelves after appearances at Global Produce & Floral Show and Fruit Logistica
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NewsBelOrta launches TV campaign to support F&V consumption
Connected by Taste campaign aims to restore the importance of fruit and vegetables in people’s everyday lives
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NewsAustralian Mushrooms takes over Gigi’s Pizzeria for February feast
Partnership will elevate mushrooms with a range of creative recipies
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FeaturesKanzi amplifies brand campaign with playlist promotion
Marketer aims to raise its sales volume with a focus on the energy consumers derive from listening to music
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NewsWestfalia introduces South African Shelly mango to India
Counter-seasonal variety extends India’s traditional mango season into winter months
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NewsGood Natured Berries launches heart‑shaped strawberry punnets for Valentine’s Day
Brand from Angus Soft Fruits taps into growing demand for giftable and Instagram‑ready produce with new pack design
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NewsMWW wins Gold GroceryAid Award for charity support
UK fresh produce importer and distributor Minor, Weir & Willis has received the Gold GroceryAid Award for its work supporting the national grocery charity
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NewsRockit launches premium Rockitship gifting range
Rocket-shaped collectable pack doubles as a toy delivering added value through sharing and play
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NewsA Wiggly celebration of fresh produce for National Lunchbox Week
Campaign inspires families to add fruit and vegetables to lunchboxes as children head back to school
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NewsT&G reports strong demand for Envy ahead of Lunar New Year
Forecast sales volumes expected to increase 27 per cent in China, 19 per cent in Vietnam and 16 per cent in Thailand
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NewsChilean cherries reach 'inflection point' in China
Leading importers reflect on how concentrated arrivals and shifting consumer psychology are redefining the rules of China’s Chilean cherry trade
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NewsRed Tractor awareness ‘reaches 75 per cent’
More people now recognise the scheme than the Lion Mark for eggs
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NewsMission Produce introduces display-ready mango carton
New packaging designed to support retail merchandising and category growth
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NewsCMI Orchards strengthens year-round pear programmes
Partnership with Argentina’s Kleppe family complements domestic programmes
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NewsHort Innovation returns to Korea for Taste the Wonders of Australia campaign
Two-day event aims to deepen commercial relationships in trade, retail and foodservice
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NewsRijk Zwaan unveils veggie vending machine
Seed breeder wants to encourage ‘more moments and new eating habits’ to help stimulate fruit and veg consumption
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NewsDriscoll’s showcases unusual berry pairings
Strawberries dipped in Tajin spice and blackberries served with goat’s cheese were part of a special tasting experience at the berry supplier’s stand in Berlin
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NewsFruitMasters hosts launch of Yumio raspberry brand
Dutch cooperative unveils Yumio raspberry brand and marketing club at Fruit Logistica 2026, with plans to establish year-round sales programme
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NewsVip faces German market pressure amid oversupply challenges
Apple marketer says large local crop and lower consumer spending have put pressure on sales, although the situation across Europe is different