All Marketing articles – Page 193
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ArticleStorage issues hamper potato supply
A poor quality season last year and strong Christmas sales has meant there are fewer crops on the market
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ArticleBreakfast salads tipped as next food trend
Waitrose has launched a range of breakfast salads after trend takes off in the US and food-to-go spreads across working day
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ArticleA fifth of kids use social media for health advice
Young people turn to YouTube, Instagram and bloggers for advice on healthy eating but it can lead to misleading information
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ArticleTesco links apple grower with yoghurt brand
Visually imperfect organic apples from grower Adam Wakeley will be used in a new flavour from Yeo Valley to help cut waste
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ArticleHow to boost sales of prepared produce
Prepared produce needs to become less seasonal and more permanent in consumers' minds, writes Kantar's Chris Cowan
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ArticleTrump tariff “would hurt US consumers”
With Super Bowl weekend fast approaching, avocados could become one of the casualties of souring Mexican-US relations
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ArticleAll Lemon moves to reassure markets
With production volumes back to normal, the association is keen to optimise its export options in 2017
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ArticleTesco rolls out wonky veg to Europe
Retailer’s Perfectly Imperfect range will be trialled in 50 central European stores using out of spec apples, potatoes and carrots
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ArticlePrimland celebrates 40 years
The French company this year marks 40 years of kiwifruit cultivation, but the same values of solidarity and organisation remain
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ArticleFruta Cloud’s packaging a hit for CNY
Innovative packaging of Chilean cherries has improved shelf-life and consumer experience
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ArticleMorocco faces clementine crisis
The Moroccan minister of agriculture met with professionals from the sector last week to establish a plan to address the abnormally low price of clementines
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Article
Supermarket redesign will prioritise veg
A new trial run by Sainsbury’s and Oxford University will place veg options next to meat and reward vegetarian purchases
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ArticleChile ramps up blues campaign
Promotional activities target German and French consumers as volumes surge
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ArticleEosta launches Health Wonders
The Dutch organics specialist’s new nutrient-rich root range is focused on health, with pillbox-style packaging illustrating the point
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ArticleEuropean campaign comes to China
Freshness from Europe is presented in Beijing, showcasing the opportunities for fresh produce in the country
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ArticleFukushima to promote produce in Tokyo
The Fukushima prefectural government is promoting its produce in Tokyo supermarkets in a bid to restore consumer confidence
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ArticleDutch seaweed specialist launches ‘seaweed bacon’
Seamore follows up success of 'I Sea Pasta' with seaweed that masquerades as bacon and changes colour when fried
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ArticlePrice and choice drive grape sales
Consumers are spoilt for choice in the grape category, with volumes up substantially as retailers back the fruit
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AnalysisOpinion: Christmas giveaways devalue produce category
Christmas discounting and giveaways devalue produce during a peak sales period, writes consultant Andrew Ovens of Paradox Marketing
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ArticleAustralian produce shines in South Korea
Mangoes, dried fruit and nuts among the wares on display at Seoul event