All Marketing articles – Page 230
-
Article
Jazz promotion hits road in Thailand
Thai fruit importer Vachamon has taken a Jazz roadshow promotion to three regional provinces as it bids to build nationwide sales of the apple
-
Article
Growing smoothie brand targets commuters
Savse’s new marketing campaign comes months after it was recognised by the UK Government as one of 50 Food Stars
-
Article
New cauliflower is ‘less intimidating’ to younger consumers
Produce World has launched a new Chinese sweet sprouting cauliflower into select Waitrose stores
-
Article
Youngstown adds to arils line
Youngstown Distributors is adding Pomegranate Aril Cups and Organic Aril Packs to its range
-
Article
Rijk Zwaan lands Grüner Merkur
Seed specialist honoured at Deutschen Obst & Gemüse Congress for boosting the fresh produce category
-
Article
'Engage with vloggers', marketers told
The path to teenagers' stomachs is increasingly coming via new YouTube stars, experts tell DOGK
-
Article
Berry grower turns to kiwiberries for Waitrose
George Leeds has been growing strawberries for Waitrose for ten years, but is now turning his hand to the exotic product as well
-
Article
Spanish Persimon gears up for new campaign
Promotions will once again focus on education and tastings
-
Article
Yes Peas! partners with Waitrose in new campaign
Retailer-backed campaign will search for Young Pea Chef of the Year who will win £500 of Waitrose cookery equipment
-
Article
Albert Bartlett signs deal with Hollywood blockbuster
Rooster potatoes will be promoted through on-pack competition and promotion of new Matt Damon film, The Martian
-
Article
NTUC Fairprice teams with Honestbee
Singapore retailer NTUC Fairprice has partnered with grocery app Honestbee to allow customers to order and receive groceries within the hour
-
Article
South African apricots bounce back
There are significant changes offering real hope of a resurgence in South African apricot production, writes Fred Meintjes
-
Article
UK stonefruit sales shine
Lacklustre weather failed to take the shine off summer stonefruit sales this season, thanks to competitive prices and solid European supply
-
Article
G’s signs tie-up with seed company
Deal is first time G’s has collaborated with another manufacturer to offer in-pack giveaway samples to strengthen superfood message
-
Article
Oppy promotes Envy and SunGold
Oppenheimer showcased T&G and Zespri products at a special fitness event in Chicago last month
-
Article
GKE launches new pear variety Migo
Marketer aims to improve pear category by offering consumers more convenient product with longer shelf-life
-
Article
Marlene sticker competition returns
Vog Consortium launches Marlene apple competition across eight European countries
-
Article
HIA launches Trade Unit and Asian Markets Fund
Horticulture Innovation Australia has announced a new division to focus on market access and policy as well as a new fund to develop trade to Asia
-
Article
Delica rebranded as T&G Global
Move confirmed by Sarah McCormack at Asiafruit Congress is part of strategic simplification of T&G subsidiaries
-
Article
European apples could be in China ‘within a year’
Promotional body for European topfruit said Chinese importers are interested in quality and taste of bicoloured apples