All Marketing articles – Page 233
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ArticleCVVP develops new early orange label
The extra-early Navelina variety will be unveiled at next week’s Fruit Attraction
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ArticleJunami teams with Dutch Olympic star
Hockey player Naomi van As will help promote apple variety to those Dutch consumers with an active lifestyle
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ArticleAussie pears the hailstorm heroes
Australian pears that were wounded in the Goulburn Valley hailstorm will be spruiked as survivors in a new campaign to push sales of damaged fruit
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ArticlePDM Produce-owned drinks brand wins second listing
Made with locally-sourced fresh vegetables and fruit, B.Fresh drinks has won its second multiple retailer listing
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ArticleIdyl shakes up snack market
Company claims its cherry tomato Shaker Medley is ideal for ‘on the go’ snacking
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ArticleWoolworths drops ‘Cheap Cheap’
Leading Australian retailer Woolworths has launched its fourth new campaign in four years with ‘Always at Woolworths’
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ArticlePink Lady voted top snack by consumers
A survey that questioned 115 consumers found Pink Lady was the favoured snack, beating crisps, chocolate and celery
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ArticleOpal open to Fresh Summit visitors
The yellow apple variety will be presented by FirstFruits Marketing of Washington in Atlanta
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ArticleSuppliers react to new AHDB Potatoes campaign
Top bloggers on board to help fund new EU-funded potato campaign as suppliers praise trade body’s efforts
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ArticleTesco to revive 'Every Little Helps' TV ad sign-off
UK's largest supermarket's return to TV advertising aims to highlights what it calls its renewed focus on its customers
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ArticleSpanish persimmon industry predicts healthy sales
Growers expect production to match last year’s 80,000 tonnes with UK sales to benefit from promotional campaign
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ArticleCalypso mangoes to make mark in US
Australian produce company OneHarvest is eyeing a strong export season after trial shipments to the US, with plans to expand plantations of its Calypso mangoes overseas
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ArticleSunkist Growers revamps website
New design aims to deliver a visually engaging, dynamic and energetic experience
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ArticleIG International partners with Avanza
Pair aim to increase awareness and usage of avocados in the Indian market
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ArticleCoregeo launches new re-sealable Tenderstem pouches
New packaging aims to capture consumer imagination with stand-up pouches complete with handle and recipe ideas
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ArticleAlibaba to promote Chilean fruits
Chilean Fruit Exporters Association signs agreement with e-commerce giant to promote and sell Chilean blueberries and cherries in China
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ArticleTesco Malaysia promotes Aus produce
Tesco Malaysia ran a two-week Australian Food Fair promotion to showcase its expanded range of Australian produce
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ArticleFlorette launches ready-to-fry potatoes
Salad brand has entered the fresh cut potato sector with launch of ready-to-fry chips in Spanish market
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ArticleAFM unveils ‘fresh’ promotion
New marketing programme will focus on year-round availability of Mexican avocados
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ArticleAlbert Bartlett launches frozen potato products
Homestyle chips and Rooster Roasts mark beginning of Scottish potato supplier’s move into frozen sector