All Marketing articles – Page 233
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ArticleNew Zealand avocados on the march
NZ Avocado's Jen Scoular says that collaboration is paying off for the industry
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ArticleSunGold campaign heats up in Thailand
Thai importer Vachamon says its hands-on approach to promoting Zespri’s new SunGold variety has produced impressive results
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ArticleGrapery keeping ‘flavour promise’
California table grape grower and marketer is bringing its high brix new varieties to export markets including Asia
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ArticleIsraeli exporter launches new organic seaweed
Avara Export Growers is targeting UK and German retail markets with its new line of two organic seaweed varieties
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ArticleCH Robinson named as leading 3PL
Inbound Logistics readers place group at the top of the list for the fifth consecutive year
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ArticlePutting grapes on the table
Olympic Fruit's André Nieuwenhuis outlines how better eating quality and increased marketing are crucial to the future of the category
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ArticleZespri launches social media contest
Group has invited US consumers to participate in a month-long online photograph competition
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ArticleUSDA boosts Africa, Middle East programmes
Department allocates additional GSM-102 funds to Africa-Middle East Region for 2015
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ArticleFlorette offers ‘Bags of Insight’
The bagged salad specialist has introduced its new ‘Bags of Insight’ infographic to communicate about consumer buying habits
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ArticleUS grows European sweet potato market
Growers have increased acreage for 2015 season following ‘rapidly growing’ European demand
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ArticleNew Yorkers take a swing at Peruvian avos
Peruvian Avocado Commission celebrates National Hot Dog Day with free avocado topping for baseball fans
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ArticleReferendum for Florida citrus marketing
USDA will propose amendments to the federal marketing order between 14 September and 5 October
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ArticleAustralian citrus promotions kick off in Asia
Citrus promotions set to launch this week in China, the Philippines and Japan under the ‘Now In Season’ campaign
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ArticleAFM introduces autumn promos
Avocados From Mexico is tapping into the American tradition of tailgating as part of its marketing strategy
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ArticleEnvy and Jazz shine in North America
The apple varieties are standout performers in the category, according to The Oppenheimer Group
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ArticleItaly looks overseas for profit growth
Country's leading fresh produce agency CSO preparing to launch new project called Freshness from Europe
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AnalysisFrom Russia to where?
Rid of its main market, Belgian Conference pear exporter Bel’Export is exploring opportunities worldwide, but faces a major task in educating unfamiliar consumers
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ArticleDefra launches Food and Farming Plan
A meeting of 80 industry representatives discussed seven key themes for future policymaking in food and farming sector
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ArticleValfrutta to market Francescon melons
Leading Italian melon supplier has formed strategic partnership with one of country's top fresh produce brands