All Marketing articles – Page 253
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ArticleSales surge for South African sharon fruit
The country has doubled its shipments to the US and is poised to sell more than 1,000 tonnes at home for the first time
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ArticleScottish growers celebrated through Berry Trail
A new Berry Food Trail promotes Scottish berry growers to visitors and locals as part of Scotland’s Year of Food & Drink
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ArticleGood year for citrus PGI
Label’s managing director says excellent quality translated into satisfactory prices for most varieties
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ArticleCoregeo unveils mini Pink Lady range
New eight-pack of smaller apples has been launched in Asda under brand extension range Pinkids
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ArticleSeald Sweet broadens summer citrus offer
New Kiddle Clem packs designed to appeal to children
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ArticleNergi follows berry growth trend
Marketers expect the Nergi kiwiberry’s impressive growth of the last two years to continue, as the berry category shows little sign of slowing down
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ArticlePAIA releases category plan
Peruvian Asparagus Importers Association in the US has published its Category Management Plan for the sector
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ArticleBranston teams up with Rick Stein's chef son
Jack Stein, son of legendary TV chef Rick, signed up as the ambassador for potato supplier's PR campaign for the Cornish potato season
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ArticleAussie promo targets Indian mandarin market
Australian programme ready to launch in Mumbai with Fremont and Honey Murcott varieties
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ArticlePeru expands citrus Quality Seal
From this season the label will be rolled out to several new varieties, including Nadorcott
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ArticleAroma mist and levitating berries offer taste of future
Futuristic display by flavour technicians Bompas & Parr, for British Summer Fruits, also includes ‘talking’ strawberry plants
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ArticleCoregeo invests in sampling activity
Marketing group sets out sampling programme to push key brands Tenderstem and Pink Lady
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ArticleNaturipe Farms keeps berry offer fresh
Varietal and packaging innovation is boosting demand within the berry category
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ArticleERMS to sponsor Cambridge United youth team shirts
New deal follows on from last season's sponsorship of the senior team's away shirt, worn during a game against Manchester United
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ArticleMost successful 'ever' Healthy Eating Week
A quarter of all UK school-aged children from 7,400 nurseries, primary and secondary schools across the UK participated
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ArticlePromo partnership pushes Well-Pict berries
Farm Star Living Teams up with Well-Pict Berries for a Summer of Strawberries in the US
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ArticleProduce World site closure leads to 100 job losses
Company's closure of its Butterwick operations will see 120 staff transfer to new JV site but 100 opt for redundancy
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ArticleVeiling Zon granted royal title
Dutch fresh fruit and vegetable supplier marks centenary with special anniversary event in Venlo
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ArticleConference targets German market
VLAM and GroentenFruit Bureau’s successful Conference pear campaign in Germany is set to be extended to the rest of the country
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ArticleIGA pushes independence
Australian retailer has launched new campaign calling for consumers to shop at independent stores