All Marketing articles – Page 302
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ArticleCalifornia Giant gears up for autumn push
Greater availability of fresh strawberries will be backed by full consumer marketing campaign
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ArticleNature & More up for top organics award
Brand recognised for transparent approach to labeling which includes information on products’ provenance
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Article‘Massive’ Bramleys see sales hike
Industry PR campaign for Bramley apples has seen sales rise by 35 per cent, while growers report ‘largest-ever’ fruit size
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ArticleBranston bus brings potatoes to life
Potato supplier unveils colourful double-decker bus that will tour the UK’s schools telling the potato story
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ArticleRetailer adds Red Tractor logo to canned vegetables
Asda will roll-out Red Tractor logo to eight own-brand canned vegetables in a first for processed produce in UK
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ArticleZespri video records 25m hits
Kiwifruit marketer harnessing social media to enhance relationship with Chinese consumers
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ArticleOnubafruit unveils raspberry varieties
After strong investment, Europe's largest berry producer has revealed it will market four new exclusive raspberry varieties
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Article£10k for student who introduced new crop to the UK
Stephen Jones won Nottingham University competition after becoming the UK’s only commercial producer of oca tubers
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ArticleFirstFruits apple season underway
Washington grower, and exclusive marketer of Opal variety, will offer ultra-mesh bags this season
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ArticlePacker revamps national trust potato packs
New packs aim to stand out from ‘dull’ potato offering with new colours and ‘enticing’ picture
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ArticleLandmark figure for tube grocery service
More than 10,000 orders placed for London Underground grocery click and collect services, as retailers expand offerings
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ArticleCopa-Cogeca urges EU to help boost potatoes' reach
To benefit from increased trade opportunities outside Europe, trade body urges EU Commission to minimise impediments
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ArticleFlower Sprouts renamed for US
Tozer Seeds launch sprout kale hybrid in the US under new name Kalettes to reach kale-loving American consumers
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ArticleDutch campaign 'could become' national brand
A campaign launched by Dutch growers to boost domestic consumption of Russia surplus has reached 10 per cent of the population
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ArticleNew Jem could be 'as big as Jersey Royal'
Now in its second year of export to Jersey, and being sold in Lidl stores, big things are hoped for with this new JRC variety
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ArticleAsia Fruit Logistica: exhibitor news
Asia Fruit Logistica's media partner Asiafruit provides a round up of some of the key stories from the show floor in Hong Kong
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ArticleTenderstem-backed charity starts new 'nominate' campaign
Action Against Hunger scheme involves people starting a team on its website, and then nominating those people to donate £3 each
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ArticleStemilt awarded apple license
Stemilt will grow and market the MN55 cultivar, which will be commercially available in 2017
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ArticleSunMoon buys into Ban Fresh
SunMoon bids to extend brand to new products and markets with purchase of majority stake in Singapore importer-distributor
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ArticleAsian interest in Rijk Zwaan's snacks
Dutch group's Sensational Snacks product line 'draw attention' at Asia Fruit Logistica