All Marketing articles – Page 301
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ArticleMackie's at Taypack in fresh potato product launch
Following rapid growth of Mackie’s Crisps brand in recent years, firm now aiming to replicate that success in fresh produce
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ArticleDole lauded for Tokyo marathon campaign
Sales of Dole bananas surged by 115 per cent in the month following the innovative campaign
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ArticleCalifornia Giant gears up for Tour de Fresh
Inaugural cycling event will raise money to fund salad bars in Midwest schools
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ArticleAFM shares the love
Latest promotion will focus on “love and dedication” that goes into Mexican avocado production
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ArticleBurgess calls for National Kale Day
USA set to celebrate the vegetable this week, while sales of kale are up 79 per cent year on year in the UK
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ArticleSainsbury’s unveils new price offensive
Retailer's new price structure interpreted as swipe at Tesco, as brand match now only applies to Asda products
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ArticleLate-season promotions for CA grapes
The California Table Grape Commission has launched a second round of retail promotions with a holiday theme to drive a strong finish to the campaign
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ArticlePiccolo ready for new season
Baby parsnip brand has television chef on board for recipe development as new season begins this month
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ArticleMarket campaign wins £10k funding
The government has awarded Nabma £10,000 to help under-resourced UK markets to fund Love Your Local Market campaigns
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ArticleMarkets must adapt or risk dying out
Experts warn market traders that they must embrace the digital age or risk losing out to the high street
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ArticleBaltimore is 'eat brighter!' hotspot
Sesame Street-themed packaging containing East Coast Fresh produce will be on display at Mars Super Markets
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ArticleHSG-Istanbul launches Appy snacks
New fresh-cut apple snacks will be aimed at the Turkish and Middle Eastern markets
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ArticleDisney magic on display at Albertsons
Disney-branded fruit from Scattaglia Growers & Shippers’ was on show in Southern California
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ArticleCamposol blues head to Europe
Peruvian exporter will carry out a series of marketing activities to support shipments to Europe
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ArticleTurkish delight for BanaBay
Veriso Ltd Sti now taking weekly deliveries of a "significant quantity" of BanaBay’s premium Ecuadorian bananas
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ArticleTesco aims to please with purple carrots
Retailer launches second colourful vegetable of the week with purple carrots from grower Alan Bartlett
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ArticleRetailers back 'eat brighter!' initiative
Fresh produce marketing movement gets the thumbs up from more than 40 North American retailers
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ArticleCampaign gives away free Nelson Mandela film
The annual promotional campaign for South African fruit ups its ethical focus with film giveaway and donation to Mandela charity
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ArticleUK veg co-op to launch new brand
Bedfordshire Growers' 'BG's Great British' brand will feature a range of onion lines, including a mixed pack of red and brown