All Marketing articles – Page 334
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ArticleCeres to run Rudolph campaign
Potato supplier Fenmarc has appointed Ceres to launch new season Rudolph potatoes.
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ArticleDole Nutrition Institute backs Food Day
Company puts its might behind campaign to promote healthy diets and help solve US food challenges
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ArticleUS gears up for Chilean avocados
A raft of promotional activities are being planned to help create sales momentum during the Chilean avocado supply season
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ArticleCPMA campaign offers partner opportunity
The association has teamed with Canadian Better Living Television to boost awareness and support its Mix it up! message
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ArticleChina, Japan success for Delica
Delica and Enza have had success with their first major shipments of Jazz and Envy apples to China and Japan this season
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Article
Clinton Kelly searches for stylish salads
Dole signs US TV star to lead 'Find Your Inspiration' salad campaign and encourage creativity in the kitchen
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ArticleChiquita confirms Walt Disney deal
Group's products will be available at a number of retail points across Walt Disney World and the Disney Cruise Line
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ArticlePink Lady enjoys consistent growth
Results of the 2010/11 campaign demonstrate “maturity” and “consistency” of the Pink Lady apple brand in the European market
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ArticleZespri campaign goes digital
The kiwifruit marketer is taking a technological approach to communicating with shoppers at food retail stores across the US and Canada
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ArticleIGD releases 5-a-day 'composite' guide
New limits on sugar, salt and saturated fat allowed in so-called composite foods that contribute to five-a-day have been released
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ArticleSchool fruit scheme funds under threat
Freshfel Europe slams proposed plans by EU finance chiefs to cut EU School Fruit Scheme budget by almost 30 per cent
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ArticleVOG unveils newly designed website
Italy's leading apple exporter establishes new web presence, reflecting recent changes to its commercial organisation
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ArticleSolarelli returns with TV campaign
Premium Italian fresh produce brand promoted across the Rai television and radio networks as 2011 sales outperform last year's
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ArticleMelinda agrees deal with Evelina apples
Leading Italian apple company secures agreement to produce and market Evelina-branded fruit primarily in the Italian market
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ArticleSainsbury’s cleans up at the Brammys
Sainsbury’s has swept the board at this year’s Brammy awards, the Bramley apple industry’s annual celebration.
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ArticleFoods From Spain unveils competition winner
Campaign to promote Spanish fresh fruit and vegetables in the UK crowns its latest victor
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ArticleSafmarine lands Ocean Award
Shipping line wins the Ocean Award at CEVA Logsitics' Global Supplier Awards in Italy
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ArticleDole agrees Six Flags theme park promotion
Group signs deal with Six Flags Entertainment to bring Go Bananas After Dark offering to North American theme parks
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ArticleCommission attacked over 'bungling' approach
The European Commission has incensed the UK fresh produce industry with its attempt to restore consumer confidence.
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Article
Mexico rolls out avocado sales push
Wide-ranging promotions across the US will support strong demand and increased exports of avocados from Mexico in the second half of 2011