All Marketing articles – Page 353
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ArticleWhite mushrooms outpace Australian exotics
Market share of exotic mushroom varieties is shrinking in Australia, losing ground to rapid growth in white button demand
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ArticleTesco launches new rainbow cauli packs
Pink, green and white varieties sold together as part of a plan to make brassica more attractive to young consumers
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ArticleSunkist launches online contest
Group urges shoppers to celebrate lemon versatility by uploading videos demonstrating how they use the fruit
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Article
Mr Fruitness offers healthy advice
Fruitness enjoy it! campaign outlines healthy eating tips to promote fresh produce consumption and reduce obesity in EU
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ArticleGrowers vote on cherry marketing
Washington state sweet cherry growers are to vote on the continuation of their federal marketing order
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ArticleReady meals set to be included in 5 A DAY
The way consumers measure their 5 A DAY could be set for its biggest revolution in years if radical new IGD proposals are implemented.
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ArticleCeres to run Rudolph campaign
Potato supplier Fenmarc has appointed Ceres to launch new season Rudolph potatoes.
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ArticleDole Nutrition Institute backs Food Day
Company puts its might behind campaign to promote healthy diets and help solve US food challenges
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ArticleUS gears up for Chilean avocados
A raft of promotional activities are being planned to help create sales momentum during the Chilean avocado supply season
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ArticleCPMA campaign offers partner opportunity
The association has teamed with Canadian Better Living Television to boost awareness and support its Mix it up! message
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ArticleChina, Japan success for Delica
Delica and Enza have had success with their first major shipments of Jazz and Envy apples to China and Japan this season
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Article
Clinton Kelly searches for stylish salads
Dole signs US TV star to lead 'Find Your Inspiration' salad campaign and encourage creativity in the kitchen
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ArticleChiquita confirms Walt Disney deal
Group's products will be available at a number of retail points across Walt Disney World and the Disney Cruise Line
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ArticlePink Lady enjoys consistent growth
Results of the 2010/11 campaign demonstrate “maturity” and “consistency” of the Pink Lady apple brand in the European market
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ArticleZespri campaign goes digital
The kiwifruit marketer is taking a technological approach to communicating with shoppers at food retail stores across the US and Canada
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ArticleIGD releases 5-a-day 'composite' guide
New limits on sugar, salt and saturated fat allowed in so-called composite foods that contribute to five-a-day have been released
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ArticleSchool fruit scheme funds under threat
Freshfel Europe slams proposed plans by EU finance chiefs to cut EU School Fruit Scheme budget by almost 30 per cent
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ArticleVOG unveils newly designed website
Italy's leading apple exporter establishes new web presence, reflecting recent changes to its commercial organisation
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ArticleSolarelli returns with TV campaign
Premium Italian fresh produce brand promoted across the Rai television and radio networks as 2011 sales outperform last year's
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ArticleMelinda agrees deal with Evelina apples
Leading Italian apple company secures agreement to produce and market Evelina-branded fruit primarily in the Italian market