All Marketing articles – Page 355
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ArticleWebsite for America Trades Produce
The annual conference event is geared towards strengthening the relationship between Mexican growers and the US companies who distribute their produce
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Article‘All go’ for Tasmanian cherries
Tasmania’s cherries have avoided significant rain damage, and are powering ahead with the harvest peak
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ArticleOrganic campaign kicks off in UK
Having agreed funding from the EU, the UK organic industry is poised to begin its new generic promotional campaign
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ArticleNew brand for Spanish citrus
Valencia-based company unveils superhero-themed brand, which it hopes will encourage children to eat fruit
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ArticleBlackberry trade eyes joint cooperation
The North American blackberry industry is seeking to form a promotion and research organisation in a bid to increase consumer awareness and consumption
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ArticleUS mango board focuses on quality
Release of best practices manual aimed at driving demand for mangoes in the US by boosting quality, starting at the source
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ArticleCosta Rica closer to PGI status
The country’s banana sector has cleared the first hurdle on its way to marketing the fruit under a country of origin label
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ArticleStonefruit kicks off RSA promotions
South Africa's 'Beautiful country, beautiful fruit' campaign is expected to face tough market conditions through the year
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ArticleDeadline approaching for Asia Fruit Logistica
The deadline for exhibitors wishing to book a stand at this year’s Asia Fruit Logistica is fast approaching
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ArticleAva-Asaja takes action against CVVP
Association lodges complaint against variety club over “monopolisation” of Nadorcott mandarin
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ArticleDole launches “natural” fruit bowls
Dole seeks to satisfy evolving US consumer needs via new range of fresh fruit cups with no added sugar, sweetener or syrup
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ArticleWalmart increases online presence
US retail giant launches new websites in Latin America and China, according to reports
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ArticleUGPBAN targets children
UGPBAN has launched a new contest on its site, with youngsters the key target audience
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Article
Spanish chef finalists announced
Foods from Spain has announced the finalists in its Spanish Young Chef of the Year competition.
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ArticleBig C begins Thai Carrefour takeover
Changes to the 42 Carrefour outlets in Thailand, recently acquired by French retailer Casino, will be mostly cosmetic as the company endeavors to retain Carrefour customers
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ArticleChile kicks off new season media drive
Targeting both Americans and Canadians, the TV and radio campaign will emphasise the winter availability of fresh fruit from Chile
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ArticleChile creates Walnut Commission
Chilean walnut suppliers have come together as a group to support the anticipated rise in national production
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ArticleMexican campaign gets connected
Avocados from Mexico are reaching out to consumers via Facebook during the biggest promotional period of 2011
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ArticleDole launches new-look Japanese banana diet
Multinational fruit marketer Dole has unveiled its own version of the celebrated Japanese Morning Banana Diet for US consumers
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ArticleChanges ahead for NZ apple sector
New Zealand Braeburn apple exporters look set to agree on a code of conduct to regulate marketing practices in the future