All Marketing articles – Page 355
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ArticleScepticism surrounds 5 A DAY pill
Senior industry figures have questioned a new pill that aims to help consumers get their 5 A DAY.
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Article
Apprenticeship pioneers honoured
Hedon Salads, Morrisons, Kraft Foods and refrigeration specialist and fresh produce industry supplier JD Cooling Systems have been named in the Top 100 Apprenticeship Employers by the National Apprenticeship Service and vocational qualification organisation City & Guilds.
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ArticleInterfel aims to restore produce image
The French group is organising a new summer campaign designed to restore the image of fresh produce following the E.coli outbreak
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ArticleMangoes register uptick in sales
Marketing activity organised by the National Mango Board is reportedly having a positive effect on stock movement
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ArticleEC approves agri marketing programmes
Commission gives green light to promotional schemes and proposes additional €15m initiative for fresh produce in wake of E.coli outbreak
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ArticleUpdate: Peru avocado campaign in full swing
Producer organisation ProHass expects 70,000 tonnes of 'Delicious Hass Avocados'
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ArticleMexico tour raises quality profile
Mexico Calidad Suprema is spreading the word about the nation’s fresh produce food safety and social/environmental credentials
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ArticleWoolworths employs new strategies
As a price war between Australia’s two main supermarkets continues, Woolworths is introducing some new strategies to its fresh produce sector
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ArticleUnited Fresh becomes MyPlate partner
Association signs MOU with the USDA to promote the 'Make Half Your Plate Fruits and Vegetables" message
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ArticlePromising start for Northwest cherries
Asian markets spearhead strong start to the export season for Northwest cherries, taking a third of early shipments
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ArticleCitrus growers support US youth soccer
With the South African citrus marketing season in the US well underway, growers continue to support US youth soccer development
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Article'Grown in the USA' a popular concept
Shelton Group research shows that US consumers are keen to see a label on produce confirming its national origin
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Article
Asda to import Pakistani mangoes
UK supermarket chain Asda plans to trial the sale of GlobalGAP-certified mangoes from Pakistan this year
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ArticleTotal Produce unveils viral video
Social media-friendly online content designed to capture imagination of consumers and draw attention to recently launched website
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ArticleBlues committee expands members
Five additional companies bring to 10 the number of exporters now operating as part of the Argentinean Blueberry Committee
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ArticleSpain aims to restore consumer confidence
Campaign focuses on restoring good image of Spanish vegetables with country’s consumers
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ArticleNew sponsorship deal for Pink Lady
Pink Lady apples are sponsoring a brand new food and wine pairing competition - What Food What Wine?
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ArticleMexico invites US food professionals
Mexico Calidad Suprema is offering tours of certified farms and facilities aim to demonstrate the nation’s commitment to food safety
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ArticleFlavours of Chile campaign underway
Country of origin promotions for Chilean food and beverages are currently taking place in Russia and Turkey