All Marketing articles – Page 348
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Article
Hargreaves Plants lands award
UK wholesale soft-fruit supplier Hargreaves Plants has won an award for its commitment to staff training and apprenticeship schemes.
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ArticleUSDA outlines promotional funding
Some 70 agricultural organisations are benefiting from funding to help expand commercial export markets
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ArticleMango Hometown Tour begins
National Mango Board enlists top chefs to promote fruit in six US cities
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ArticleFrontera unveils melon website
The Melon Mania site offers consumers across the US information on melon seasons, ripening and recipes
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ArticleInterfel on the move
The French interprofessional organisation is set to move offices, but remains in the heart of the capital
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ArticleTough times for California stonefruit
Following a decade of mostly unprofitable markets, the US state's stonefruit industry faces a very uncertain future
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ArticleIrish rugby star fronts consumption campaign
Bord Bia has recruited Irish international rugby star Tommy Bowe, a member of the Lions touring team, to head its Best In Season fresh produce promotion campaign.
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Article
Price to present Pinnacle Awards
Waitrose MD Mark Price will present next week’s Pinnacle Awards at the Farmers’ Club in London.
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ArticleIn-store marketing service for produce
Marketing companies form alliance to launch service measuring in-store fruit and vegetable retail activities
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ArticleHorti Fair offers new prize
Exhibitors given fresh incentive to attract visitors to Horti Fair with introduction of Marketing Cup
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ArticleDinosaur brand sets foot into China
California stonefruit giant Kingsburg is launching its Dinosaur-branded pluot in Hong Kong and China this year
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ArticleBlue Skies crowned for sustainability
UK prepared fruit supplier Blue Skies, which has factories in Ghana, Egypt, South Africa and Brazil, has received a Queens Award for Sustainable Development for the second time in four years.
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ArticleFoods from Spain goes online
The promotional group has seen the benefits of online media for its current Spanish berry campaign
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ArticleAOP Armonia launches new identity
Southern Italy's first association of producer organisations has unveiled its new brand identity at a special meeting in Sorrento
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ArticleRe:fresh finalists unveiled
The finalists for this year's Re:fresh have been announced with some of the industry's biggest players among the nominees.
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ArticleIsraeli pomegranate juice launches in UK
Moshel starts importing 'super-premium' 100 per cent pure pomegranate juice from Galilee mountains of Israel
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ArticleValfrutta arms consumers with new tools
Company launches specially designed orange peeler and kiwifruit slice-and-scoop to promote consumption of its products
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ArticleJack Buck Growers changes name
Fresca-owned chicory and celeriac specialist to be known as DGM Growers
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ArticleNew blueberry promotion in US
“Little Blue Dynamos” television advertisement aims to connect the fruit’s identity with consumer experience
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ArticleReady Pac targets cost-conscious shoppers
US packaged salad company offers Salad Singles as new low-cost, low-calorie alternative to successful Bistro line