Marketing – Page 63
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ArticleUGPBAN stresses commitment to agroecology
Bananas from Guadeloupe and Martinique will highlight their environmental focus at this week’s Fruit Attraction show in the Spanish capital
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ArticleNew season Novablue apples reach China
Blue Whale shared its proprietary apple variety at the Shanghai wholesale market in celebration of the new season
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ArticleGreen light for red-fleshed apples
As Kissabel enters its second year of commercial testing, the response from buyers has reportedly been positive
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ArticleFyffes prepares to launch exotics range
New branded offer will include avocados, red bananas, baby bananas, cassava and plantains
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ArticleGrowers praise 'sensational' Kanzi harvest
Apple proving highly resilient in face of major weather challenges, say German, Dutch and Belgian producers
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ArticleCVVP unveils new citrus duo
The club is all set to handle its first commercial crop of Leanri mandarins and Summer Prim lemons
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ArticleNew raspberries put on show
GPG and James Hutton Ltd showcases new raspberry selections to international guests
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ArticleStaay Food Group to launch fresh box
Convenient meal box contains enough fresh ingredients to feed four people and includes unique taste cup
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ArticleItalians note stronger demand for organic
CSO Italy reports rising sales of organic fruit and veg through Italy's supermarket and discount chains
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ArticleColour and taste are pepper priorities
Snacking, colour, disease resistance and taste – Rijk Zwaan's pepper team has lots of competing demands to consider
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ArticleHealth campaign targets Paris convention
Follow me to be Healthy with Europe campaign set to put Paris Manga & Sci-Fi Show visitors to the test
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ArticleBelOrta opens doors to public
The Belgian auction is set to welcome the public to its headquarters in Sint-Katelijne-Waver to bring consumers and growers closer together
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ArticleVal Venosta growing apples without herbicides
New product line responds to customer demand to minimise fruit industry's environmental impact
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AnalysisIs China's avocado boom slowing?
Mexican avocado exporters are targeting Europe this season, as demand in China for their expanding production begins to wane
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ArticleAvocado adverts target Italian audience
Battaglio's new prime-time television campaign designed to tap into growing demand for the fruit in Italy
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ArticleBelgian Conference builds in Brazil
Assisted by VLAM, Belgian auctions BFV and BelOrta are building recognition for the Conference pear in Brazil, including at PMA Fresh Connections
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ArticleFirst EU-wide fruit and veg campaign launched
The €4.8m promotion will run for three years in six countries and feature 11 products
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ArticleNobility joins Europe's raspberry ranks
New variety developed by Plant Sciences will be sold under The Greenery's premium label Sweet & Sunny
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ArticleStill going strong
Despite a raft of challenges, the quality and taste of Apples from Grójec have helped maintain good sales and price levels
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ArticleAFC takes in-depth look at emerging consumer trends
Delegates hear how brands can meet the ever-changing desires of Asian consumers