All Marketing articles – Page 18
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Chiquita unveils It’s Chiquita O’Clock campaign
Promotions features a series of scannable stickers to encourage banana consumption will all meals of the day
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Retail focus for California grape promotions
California Table Grape Commission unveils export marketing plans for 2023
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Birds Eye launches pea-ple’s Cafe
The one-day-only pea-centric pop-up restaurant in London will showcase the versatility of the brand’s petits pois
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MOYA deadline draws closer
Just one month left to enter Australasia’s premier fresh produce marketing award
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Uganda’s jackfruit journey
Fred Searle visits Zahra Food Industries in Uganda as the up-and-coming jackfruit supplier begins to unlock the financial potential of the country’s ‘ancestral’ trees
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Dole Ireland backs Dundalk FC academy teams
Dole ireland has extended its longstanding support for the Irish football club, a partnership that stretches back seven decades
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Rockit partners with charity for Ramadan
Collaboration with Emirates Red Crescent will see funds donated for every Ramadan-inspired Rockit giftbox sold
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South African stonefruit campaign is in full swing
Suppliers have been carrying out a wide range of activity in recent months across a number of UK retailers
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Westfalia Fruit India launches 2023 campaign
Avocado marketer kicks off new season with shipments from Tanzania and Peru as it prepares for first commercial harvest of Indian-grown Hass
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Transitioning to low carbon future a high priority at T&G
The impacts of climate change are becoming increasingly tangible globally, as T&G and its grower partners in New Zealand harvest and export new season apples following February’s cyclone
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Magic Star to shine bright
PVM strikes agreement with Fresh Forward to bring Magic Star apple cultivar to the US
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Asiafruit March out now
New Zealand special explores how premium supplier is well placed to weather recent storms while Fresh Focus South African Table Grapes tracks industry refocus on quality and taste
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Avocado balancing act
Fred Searle talks to Paul Devlin and Ayanda Kanana of South African avocado grower and global marketer Halls to hear how they think the industry should respond to the likelihood of an oversupplied global market in 2023
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New label for Moroccan Nadorcott
The Moroccan Nadorcott’s new label, “Nadorine, Naturally Low Seed”, highlights the origin and authenticity of the country’s unique mandarin, says APNM
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BelOrta kicks off strawberry season with Sonata
As the new strawberry season gets underway in Belgium, the cooperative is highlighting the benefits of its 100 per cent recyclable rPET punnets
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IG International secures rights to Desy apple
Leading Indian fresh produce company signs agreement with Italian breeder CIV to plant new apple variety
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Florette and Higgidy team up for cross promotion
Partnership sees healthy brands offer money-off coupons for each other’s products
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Strong showing for Kanzi
Nielsen data shows that the variety commands one of the highest retail of all branded apples in the US
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Sweet Palermo introduced to India
Rijk Zwaan and IG International collaboration delivers sweet pointed peppers to Indian market
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Casi’s Gastronomic Day of Flavour tour moves to Madrid
Spanish capital’s top restaurants will showcase Casi tomatoes in special tasting menus