All Marketing articles – Page 133
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ArticleSainsbury's frozen aisle gets vegetable makeover
Initiative between supermarket and supplier Birds Eye will reinforce the benefits of eating frozen vegetables
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ArticleDriscoll's launches Sweetest Batch blues
The latest premium berry collection from Driscoll’s has an extra-sweet taste and is available for a limited time
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ArticleIt's official: fruit and veg "are sexy"
…and six other things we learned from watching the BBC documentary What Britain Buys and Sells in a Day
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ArticleMiss Chiquita celebrates 75th birthday
Iconic face of Chiquita bananas is celebrating the landmark in New York this week
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ArticleItalians note stronger demand for organic
CSO Italy reports rising sales of organic fruit and veg through Italy's supermarket and discount chains
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ArticleFyffes is on everyone's lips
New marketing campaign showcases how easy it is to pronounce company's name correctly
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ArticleCTGC appoints new marketing director
Maria Montalvo will focus primarily on developing retail promotion and communication strategies
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ArticleColour and taste are pepper priorities
Snacking, colour, disease resistance and taste – Rijk Zwaan's pepper team has lots of competing demands to consider
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ArticleHealth campaign targets Paris convention
Follow me to be Healthy with Europe campaign set to put Paris Manga & Sci-Fi Show visitors to the test
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ArticleBelOrta opens doors to public
The Belgian auction is set to welcome the public to its headquarters in Sint-Katelijne-Waver to bring consumers and growers closer together
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ArticlePicota cherries enjoy bumper season
Warm, dry weather in Jerte Valley helps boost quality and export volumes, with 2,000 tonnes sold in UK this year
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ArticleCynthia Sass becomes Opal ambassador
Dietician and author will look to educate consumers on the health benefits of the apples
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ArticleVal Venosta growing apples without herbicides
New product line responds to customer demand to minimise fruit industry's environmental impact
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ArticleThe Brook appoints customer experience manager
Coryll Holland will oversee the way vegan ready meal brand is presented to trade and consumers on packaging, online and at various events
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AnalysisIs China's avocado boom slowing?
Mexican avocado exporters are targeting Europe this season, as demand in China for their expanding production begins to wane
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ArticleAvocado adverts target Italian audience
Battaglio's new prime-time television campaign designed to tap into growing demand for the fruit in Italy
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ArticleChiquita banana labels turn pink again
Company renews support for Breast Cancer Awareness as its iconic Miss Chiquita character marks her 75th birthday
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ArticleMission aims for avo interaction
Group teams up with businesses to promote hands-on learning at Ventura College
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ArticleUS-India JV eyes blueberry boom
India’s INI Farms and US-based berry grower-marketer Munger Farms join forces to develop the blueberry category in India
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ArticleRaisins South Africa launches UK campaign
Marketing body aims to highlight benefits to health, workers and environment of buying raisins from the country