All Marketing articles – Page 187
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ArticleApplewood Fresh Growers launched
Grower, packer, shipper and marketer of Michigan apples ships some 21 varieties across the US
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ArticlePink Lady sponsors Dubai marathon
Pink Lady will this month be sponsoring the 20th anniversary of the Standard Chartered Dubai Marathon, which offers multiple opportunities to promote the apple brand in the region
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ArticleFlorette tackles diabetes with new superfood salad
Three pence from each Superfood Vitality Mix sold at Tesco and Waitrose will be donated to Diabetes UK
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ArticleNew marketing plan for Australian apples
APAL and Hort Innovation to form expert panel to oversee development and implementation of new strategy
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ArticleDori kiwifruit grows in Asia
The new yellow kiwifruit variety from Dori Consortium Europe has already seen demand surpass supply
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ArticleAustralian stonefruit ready for retail
New export programme aims to build market share for Australian stonefruit in China
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ArticleItaly's Minguzzi joins Origine Group
Emilia-Romagna supplier becomes latest company to join the export-focused strategic alliance
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ArticleZespri engages celebrity ambassador
Chinese actress, Wang Luodan, came onboard as Zespri’s ambassador in China for promotions in 2018
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ArticleNaranjas de Valencia hails Aldi deal
Discounter says decision to stock the label in its Valencia stores reflects its commitment to local sourcing
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ArticleSoil Association in organic marketing push
Certification body launches new marketing materials and urges producers to sign up to its revamped veg box finder
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ArticleSoloberry's haskap success
Soft fruit specialist makes breakthrough in bid to bring haskap berries to European market
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ArticleOut Now: Best in Fresh 2019
New special publication by Fruchthandel Magazine presents the fresh produce industry's leading brands and innovations
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ArticleHigh expectations for NH Kissabel campaign
Producers are reporting good quality for the 2018/19 harvest in Europe and the US
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ArticleChile opens European campaign at El Corte Inglés
Frutas de Chile kicks of European marketing campaign with in-store activities at leading Spanish retailer
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ArticleA technology, a trend and an idea
PMA A-NZ's Hannah Rivett provides a snapshot of where the Australasian fresh produce industry may be headed
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ArticleFlorette wishes shoppers a Merry Crispy
Brand’s Crispy bagged salad range will feature Christmas-themed packaging and money-off vouchers over festive period
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ArticleFinger Lime production grows
Australia is set to welcome the new Zings brand as local production increases
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ArticleSun World reports strong sales growth
Increased brand recognition in international markets helps lift sales
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ArticleChile launches Brazilian cherry blitz
This is Chile’s third campaign in Brazil as it seeks greater market diversification for its cherry offer
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ArticleMission launches Big Game promo
Avocado specialist gears up for next year's Superbowl with Emeralds in the End Zone marketing drive