All Marketing articles – Page 187
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ArticleZespri reveals recipe for success in China
Matt Stilwell of Tomra talks to Kok Hwee Ng, the New Zealand kiwifruit marketer's head of global marketing
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ArticleTenderstem to pop up at food festivals
Foodies at The Great British Food Festival and The Big Feastival can sample the brassica while being serenaded by indie band Dead Blue
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ArticleInterfresh expands blueberry programme
Group is to market Driediger Farms' blueberries as it looks to extend its season for the fruit
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ArticleDelhaize delights in Drôles range success
Belgian retailer says it has managed to rescue more than 500 tonnes of previously unsold fresh fruit and vegetables
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ArticleChina keen on tomato specialties
Rijk Zwaan is seeing an increasing growth in popularity for specialist tomato varieties in China
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ArticleOrchard Rd hits the small screen
Gold kiwifruit used in recipes created and showcased by culinary celebrity Justine Schofield
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ArticleLeave room for marketing, says packaging provider
Italian company Sorma Group is poised to return to Asia Fruit Logistica in Hong Kong as demand in Asia grows
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ArticleT&G Global offers real gold for gold
Weekly prizes and a trip to New Zealand on offer to Australian consumers
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ArticleUK kids unsure about origins of their fruit
A survey by juice brand Honest Kids shows a large proportion of Britain's children don't know where a variety of fruit comes from
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ArticleAwarding New Zealand’s best
Tony Fissette and Peter McBride have received high accolades for their achievements in horticulture
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ArticleStar quality key to Rainier success
A delicate, thin-skinned rarity, the limited-edition cherry is enjoying its moment in the supermarket spotlight
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ArticlePink Lady prepares new packaging
Pink Lady Europe is developing new packaging designs tailored to specific seasonal events and national holidays to strengthen awareness of the brand
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ArticleJingold ready to roll out red kiwifruit
Company says it is preparing to step up its marketing efforts in Asia with a broader range of products this coming season
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ArticleFull launch for Sweet & Sunny
The Greenery's branded soft fruit range aims to repeat success of Spanish strawberry trial for five different products
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ArticleAnecoop calls for “orderly growth” in Asia
The company says more effective promotions are needed to raise awareness of Spanish citrus in China
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ArticleChilean cherry growers put emphasis on quality
Quality and consistency the key to a successful future in China, says director of Chilean Cherry Committee
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ArticleChiquita targets mums and millennials
New London-focused marketing campaign sees the famous yellow branding adorning buses and taxi cabs
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ArticleOppy celebrates 160th anniversary
Vancouver-based fresh produce group eyes future innovations such as digital shopping and sustainability
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ArticleRijk Zwaan melons under the spotlight
Seed company to launch European campaign to promote Piel de Sapo varieties
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ArticleThe Greenery launches Summer Fruit Festival
Online campaign aims to connect with younger consumers by offering them fresh, seasonal and tuneful inspiration