All Marketing articles – Page 184
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ArticleGiumarra markets MPG persimmons
Group partners with domestic producer MPG, the largest grower in the US
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ArticleFresh produce and the over-60s: the truth
Older shoppers spend more on produce than younger generations, but this is often ignored by brands, writes Kantar's Chris Cowan
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ArticlePromote overlooked veg mid aisle, retailers told
The Food Foundation has launched a new online guide for retailers to help them sell more vegetables
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ArticleHass Avo Board makes senior appointment
US promotional board announces John McGuigan as its new director of industry affairs
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ArticleAll Lemon confirms 2017 export fall
Shipments are estimated to be down by around 25 per cent due to shorter crop
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Article'You cannot be serious'
Patoka looks at the growing trend for Wimbledon-related fresh produce promotions
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ArticleHealthy snacking drives berry sales
The soft-fruit market continues to grow as consumers swap biscuits for berries, but Brexit remains a major concern
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ArticleChiquita aims for smiles on faces with new campaign
UK director says brand has changed tack with this summer’s banana marketing drive as it turns London’s buses, cabs and screens yellow
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ArticleLondon buses get an avo makeover
Capital's buses and black cabs turn green as part of first Europe-wide avocado marketing campaign
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ArticleStonefruit firms ask consumers for help
Producers in the Italian region of Romagna are calling on people to eat at least one peach or nectarine a day this summer
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ArticleDanper in Superfoods first
The company is to be the inaugural licensee of PromPerú’s Superfoods from Peru label
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ArticleFruit machines get moving in China
Audio: Beijing-based Guocool is winning orders across China's major cities for its new fresh fruit vending system
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ArticleLondon restaurant showcases Jerte Picota cherries
Spanish eatery Hispania launches three special dishes for ‘Jerte Picota Cherry Week’ from 10 to 14 July
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ArticleBerryWorld twists tradition with Wimbledon promo
Supplier shifts spotlight from strawberries to raspberries in first major promotional event since brand launch in January 2016
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ArticleNew website for Living Salads
Site features fresh new look, food photography, recipe ideas and a history of the company
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ArticleTodatoes campaign to push everyday spuds
The Western Australia Potato Growers Association has launched a campaign to get consumers eating more potatoes
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ArticleItalian firms to offer organic convenience
La Linea Verde and Brio join new venture to develop fresh convenience lines for leading organic brand Alce Nero
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ArticleSweet times for blackcurrants
Ideal growing conditions have produced a vintage blackcurrant crop, benefiting both Ribena and other markets
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AnalysisHow China's fruit supply is modernising
Audio: Alice Wang explains how Haisheng is bringing the country's apple and cherry production into the new millennium
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ArticleSanLucar launches XL stonefruit packs
The new slider can be used for large-calibre apricots, flat peaches and cherries