Marketing – Page 25
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News
Refresh for CMR’s Cosarica brand
The brand has renewed its corporate identity by modernising both its packaging and labelling
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News
Cosmic Crisp breaks into US top ten apple varieties
Sales of the variety grew 174 per cent in five months to January 2023 against a backdrop of falling US apples sales
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News
IFG celebrates 20 years of Cotton Candy
Unique variety added a new flavour profile to the table grape category
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News
Sunkist celebrates 130th anniversary
The longest-standing agricultural co-op in the US marks the occassion with with Sunkist Citrus Day on 1 March
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News
Positive expectations for organic apples, says Vog
The South Tyrolean Consortium expects a good season for its wide variety of organic apples, promising the “right apple for every need” all year round
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News
Vip launches paper packs at BioFach
The Italian apple consortium showed off its new 100 per cent paper packaging at this week’s BioFach exhibition, as well as an array of organic apples
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News
WCO discusses market developments
The World Citrus Organisation exchanged on consumption trends and market evolution at Fruit Logistica
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News
Fruit Logistica 2023 comes to a successful conclusion
Over 60,000 trade visitors descended on Berlin last week for a truly international fresh produce event
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News
Oppy recognised with triple honour
Fresh produce group has been rewarded for its workplace, culture, and inspiration to youth
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News
South African stonefruit ‘back on track’
Exporters say they are in a stronger position following the resolution of port strikes in October
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News
Tatayoyo wins Fruit Logistica Innovation Award 2023
Rijk Zwaan’s branded variety holds off strong competition to win this year’s top prize at Fruit Logistica in Berlin
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News
Del Monte expands single-serve banana distribution
Group looks to address food waste and take advantage of the on-the-go snacking trend in Europe
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News
VentureFruit unveils Tutti, world’s first ever hot-climate apple
New climate-resistant variety is first branded fruit to be released from the Hot Climate Programme, a collaboration between scientists in New Zealand and Spain
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Analysis
IFPA releases State of the Industry Report
Association study covers economic and consumption data, key trends and looks at the industry’s future prospects
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Analysis
Understand the business better with Fruit Logistica’s free report
Produced by Fruitnet, publication provides expert analysis of the industry’s most important trends, key developments, and some big challenges ahead
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News
TNFC highlights CO2-neutral citrus
The Natural Fruit Company’s presence at this year’s Fruit Logistica is “all about sustainability”, according to the company, as it showcases its year-round range of sustainable citrus and melons.
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Article
Del Monte reveals Somalia banana partnership
Group partners with Moze Holding Limited on multi-year banana deal described as a “game-changer” for the industry in the region
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Article
Serbia’s Agro Belgrade fair unites region
Exhibitors from Serbia, the Balkans and elsewhere came together at Agro Belgrade to make contacts, do business and discuss the latest issues
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Article
New Zealand horticulture sets NZ$12bn target
New industry strategy aims to double the farmgate value of horticulture production by 2035
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Article
Blue Whale reports strong start to apple season
Sales in southern European markets, particularly Spain, have been buoyant in first half of the season