All Marketing articles – Page 172
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ArticleGoing native: How size matters in the USA
The American consumer has a penchant for over-sized pack sizes of fresh produce while shelf life can be longer than in UK
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ArticleIrish babies go barmy for bananas
Freddy Fyffes bananas came out on top in the National Parenting Product Awards
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ArticleSalads succeed despite shaky start to year
The leafy salads sector has shaken off challenging growing conditions to see positive value and volume growth
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ArticleStargrow opts for Firestar branding
Group's early red Stargrape 2 variety will be sold commercially under the Firestar name
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ArticleMash Direct launches lunchtime Nourish Bowls
New range of on-the-go lunch bowls take flavour inspiration from China, Italy and Morocco
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Video'Brand is key' to Tenderstem success
Watch: Tight specs demanded by Tenderstem brand have been integral to the product's strong sales growth, says Barfoots grower Richard Le Cornu
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ArticleGem avocados to dazzle Tesco shoppers
UK retailer to stock the Westfalia-supplied avocado variety for a limited time
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ArticleChina to host kiwifruit conference
Northern China’s Shaanxi province will host the World Kiwifruit Conference from 13-15 October
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ArticlePremium is biggest opportunity for tomato category
Two thirds of growth in tomatoes during the last year came from premium tiers and there is more to come, Tomato Conference hears
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ArticleAFL2017: prospecting for newer products
A range of niche and lesser-known products were on display among Asia Fruit Logistica exhibitors prospecting for new markets
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ArticleGen Z eat 266 per cent more avos than 90s kids
Students eat more avos, kale or sweet potatoes and drink less beer than they did in the 90s, according to new Barclays research
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ArticleI Love Avocados earns AHA recognition
West Pak Avocado campaign earns Heart-Check mark designation
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ArticleJazz promo yields "sensational" results
Summer Vacation contest leads to thousands of interactions while imported Jazz sold out in record time
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ArticleBarrowBand in support role
Malcolm Le Maistre, formerly of influential British folk group the Incredible String Band, talks about engaging both children and adults with his educational BarrowBand
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ArticleS&A Produce invests in Chilean blues
Berry supplier has invested in a blueberry grading line for its Chilean packhouse as it eyes year-round supply into China
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ArticleAmbrosia marketers size up the market
Less fruit and smaller sizes unlikely to stall momentum of club apple variety that appears very much in demand
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ArticleTen reasons to attend DOGK
The annual German Fruit & Vegetable Congress returns to Düsseldorf at the end of this week
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ArticleMercer Mooney inks deal in Middle East
An agreement between Mercer Mooney and LucaZara will give West Australian growers greater access to the Middle East
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ArticleAFL2017: Chile on the promotion trail
From avocados to blueberries, Chilean fruit suppliers are set to benefit from pointed marketing campaigns across Asia
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ArticleProduce expert joins FFSEE programme
Piet Schotel of Fruit Consultancy Europe to deliver fresh insight and ideas at Fruitnet Forum South-East Europe