All Marketing articles – Page 169
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ArticleChina market open for NZ avocados
Following a successful technical audit, New Zealand has gained official approval for exporting avocados to China
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ArticleBlue Whale launches Novablue in Asia
Blue Whale is celebrating a successful campaign in Asia for its Gala hybrid brand Novablue
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ArticleNaturipe introduces 'FeBLUEary'
Campaign is designed to push Chilean blueberries in the US through winter months
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ArticleSPC takes first products to China
The Australian company is taking its Goulburn Valley and SPC brands to China, expanding its global footprint
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ArticleSouth Africa's marketing milestone
Now in their tenth year, South Africa’s integrated market development campaigns have worked with retailers and media to raise the profile – and sales – of the country’s stonefruit and topfruit
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ArticleProduction surge lifts Orri sales
More than 45,000 tonnes of the variety are expected to be sold this season
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ArticleSouth African stonefruit peaks
South African stonefruit season reaches height of campaign with exciting new developments aplenty
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ArticleFreshfel eyes research priorities
Freshfel and AREFLH hosts conference on research priorities for the fruit and vegetable sector for Horizon 2020 programme
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ArticleVan drivers switch junk food for veg
New study finds 'white van drivers' are swapping a diet of junk food for fresh produce and regular exercise
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ArticlePrince de Bretagne targets food waste
Through new partnerships and products, the Brittany, France-based marketer aims to reduce food waste and attract younger consumers to the range
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ArticleAmbrosia campaign draws to a close
Spain is a key strategic market for the Italian club variety
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ArticleAvocado six pack appeals to Australian market
Consumers and growers see the benefit of new value-added offering from Favco
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ArticleTenderstem reaches 10m kg milestone
Record volume sales grew by 14 per cent in the last year as Tenderstem records ninth year of double-digit growth
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ArticleTaste Australia promotes summer fruits Malaysia
The Taste Australia campaign provided recipes, displays and promotions in a bid to push summer fruits in Malaysia
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ArticleNew organic banana brand targets UK and France
Allfresch is set to import its first shipment of Dominican Republic-sourced organic bananas under new brand Mibio
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ArticleMushroom sales benefit from category plan
Italian company Sipo says new branded range of convenience mushroom packs has exceeded expectations
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ArticleChilean blues line unmanned retail shelves in China
Chilean blueberries will be available at thousands of unmanned retail points thanks to a strategic partnership formed with MissFresh
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ArticleSuppliers urged to join Vegetarian Week campaign
Fruit and veg suppliers can showcase their products or brand in a new advertising campaign on the London Underground
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ArticleNew campaign targets veg ad warchest
Hugh Fearnley-Whittingstall fronts new Peas Please drive to raise cash for promoting vegetable consumption
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ArticleFree market performance data for veg
Harvest to Home will now host up to date data on consumer trends and market performance of vegetables and onions