All Marketing articles – Page 25
-
Article
School Scheme under scrutiny
Freshfel Europe has stressed the value of the continued implementation of school fruit and vegetable schemes to the EC
-
Article
US blueberries in sports marketing push
US Highbush Blueberry Council is positioning fruit as performance food in Asia and highlighting its use in various savoury applications in new efforts to boost sales
-
Podcasts
Fruitbox 92 · Russell Allwell, Driscoll’s Europe
As the world’s largest berry marketer continues to grow, what opportunities exist to increase sales of fresh berries further?
-
Article
Driscoll’s Russell Allwell discusses Berry Gardens takeover
Exclusive interview: Efficient berry production, better sales and new exports are all part of Driscoll’s plans for UK grower cooperative Berry Gardens, group’s EMEA managing director Russell Allwell tells the FPJ
-
Article
Perfection Fresh launches football inspired Qukes pack
Football jersey pack promotes Qukes baby cucumbers as healthy sporting snack for kids
-
Article
Sun World adds South American marketers
Global genetics and licensing company appoints a raft of new licensed marketers across Brazil, Chile and Peru
-
Article
Ukraine apples find safe haven in UK
British importer Growers Direct marks start of new UK-Ukraine apple deal
-
Article
New quality seal for Valencian citrus
The launch of Naranja Valenciana will be backed by a national marketing campaign that will be extended to EU countries from next year
-
Article
Global Berry Congress makes impressive return
Retailers including Aldi, Lidl, Delhaize, ICA and M&S among those who attended the leading event for the global berry business
-
Article
‘Protect environmental rewards,’ urges Soil Association
Watering down farm support would be an alarming betrayal of nature, farmers and public health, warns Soil Association
-
Article
It’s not a wrap, says WRAP
WRAP’s retail survey shows retailers are taking steps to reduce household food waste, but more needs to be done, it says
-
Article
Fruit Logistica 2023: expert advice and practical solutions for all
Event programme for world’s leading fresh produce trade show in Berlin offers visitors valuable information to make better business decisions
-
Article
UK grower future bleak, warns NFU
Growers fear for future as rising costs and workforce shortages impact horticulture sector, NFU warns
-
Article
Veg Power in Dreamworks tie-up
Veg Power links up with Dreamworks Animation’s Kung Fu Panda to help families provide healthy and affordable lunchboxes
-
Article
‘Get your vit hit with mushrooms’
Grower group launches high-impact winter marketing campaign to promote mushroom vitamin-D benefits as daylight hours dwindle
-
Article
South African stonefruit volumes to rise
Hortgro anticipates increase in plum, peach and nectarine crops as part of a “high-quality export season”
-
Article
Asiafruit November out now
Apple and pear edition examines the new varieties changing the face of the industry and spotlights the Philippines market
-
Article
Spar names Rijk Zwaan as Fresh Supplier of the Year
Retailer recognises long-standing partnership with award, acknowledging vegetable seed company’s desire to satisfy future customer demands
-
Article
Infarm targets net zero future
Vertical farming company has announced its science-based targets as part of a commitment to changing food systems for good
-
Article
‘Eat Them to Defeat Them’ generates £34m in veg sales
Healthy eating campaign has led to £132 million in vegetable sales over four years, equivalent to 1.4 billion children’s portions