All Marketing articles – Page 98
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ArticleBelgian campaign launches in UK
Belgian produce marketers are targeting retail and foodservice companies in the UK with a message of high quality and sustainability
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ArticleBritish strawberries sweet and plentiful as season gets underway
UK season begins weeks earlier than last year, with favourable weather boosting berries’ natural sugars
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ArticleBirds Eye kicks off biodiversity campaign with giant wildflower artwork
Campaign seeks to educate nation on importance of biodiversity and impact of its loss, as well as what we can all do to help protect it, with 20,000 wildflower seed boxes up for grabs
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ArticleOppy is once again named in Deloitte’s Platinum Club
The Vancouver-based group has been named as one of Canada’s Best Managed companies for the 15th time
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ArticleHoogstraten targets berry breakfast market
Belgian cooperative is eyeing the breakfast segment as an untapped occasion for increased berry consumption
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ArticleThai fruit gets domestic promotion
Year-long fruit festival to drive domestic fruit consumption in attempt to offset export struggles
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ArticleCountess of Wessex celebrates 30 years of LEAF
HRH The Countess of Wessex led celebrations for the organisation’s 30th anniversary in Warwickshire
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ArticleBelOrta tomato range constantly evolving
From yellow to brown, large and small, loose and on the vine, BelOrta’s tomato range continues to develop, with the Belgian cooperative always on the lookout for new varieties
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ArticleAnecoop maintains commitment to inclusion through sport
Bouquet’s sponsorship of two events marks beginning of 2022 promotional activities centred on inclusive sport
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ArticleNew study suggests blueberries have cognitive benefits
USHBC-funded research indicates support of potential for blueberry consumption to help middle-aged individuals against cognitive decline
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ArticleDel Monte’s results hit by inflationary pressure
Despite higher Q1 sales year-on-year, the group’s operating income was hurt by rising costs
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ArticleRockit campaign aims to inspire
New Zealand-based miniature apple company draws on stories of courage and bravery in latest brand campaign
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ArticleAustralian cherries a hit in Vietnam and Malaysia
Taste Australia campaign promotes gift boxes filled with premium fruit in South-East Asia
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AnalysisAvocados remain a ‘globally popular super fruit’
New Rabobank market trend report highlights ongoing supply and demand growth
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ArticleThai durian metaverse goes live
Exotic fruit the centrepiece of new digital campaign from the Tourism Authority of Thailand
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ArticleNew frontiers at Fresh Produce India
India’s premier fresh produce event kicked off its packed programme with insights into how digitisation and varietal innovation will create new opportunities
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ArticleBelgians launch UK processed potato push
VLAM kicks off two-year promotional campaign aimed at boosting supply of Belgian potatoes in the UK
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ArticleNFU launches strategy to grow produce exports
UK produce exports could grow 30 per cent by 2030, NFU says in new export strategy
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