All Marketing articles – Page 98
-
ArticleJoin the knowledge hub at Asia Fruit Logistica
Asiafruit Congress and Asiafruit Business Forum take place together on the show floor at Asia’s premier fresh produce trade show
-
ArticleCompanies sign vertical farming manifesto
More than 20 vertical farming companies have committed to a Vertical Farming Identity Statement and Industry Manifesto
-
ArticleCosta Rica sets out stall as premium supplier to UK retailers
The opening of a new trade office in London signals its renewed focus on the UK market with a diverse portfolio of products
-
ArticlePDO Rincón de Soto Pears celebrates 20th anniversary
The pears, the first Spanish fruit to be awarded PDO status, will celebrate in style at next month’s Fruit Attraction
-
AdvertorialSupafresh promotes Peruvian avocados with ProHass
Shanghai Supafresh conducted two Peruvian avocado marketing campaigns during August in association with ProHass, the Peruvian Hass Avocado Producers and Exporters Association. Running promotions on both online and offline channels during the peak season helps to further increase consumer awareness of Peruvian avocados in China. It has been a tough ...
-
ArticleExpectations high for Kissabel apple campaign
European Kissabel partners predict a relatively short season marked by high demand for the red-flesh apple range
-
ArticleUSDA commits US$15m in funding to IFPA project
IFPA and partners receive investment towards advancing climate-smart pilot projects
-
ArticleGuac N’ Tacos combo doubles the fun says AFM
AFM invites shoppers to celebrate the duo of guacamole and tacos with new Guac N’ Tacos shopper programme
-
AdvertorialIn&Out ends second year on a high, with plenty more to come
Second year of Apo Conerpo’s European project ends on positive note, with more than 5,000 promotional days achieved in Italy, Austria and Denmark
-
ArticleAlanar enthused by demand for Turkish figs
Despite the multiple challenges at present, including climate change and soaring costs, the popularity of Turkish figs remains a constant, with markets in Europe and Asia showing good demand
-
ArticleAnecoop scoops top marketing award
Second-degree cooperative picks up AEMARK’s prize for excellence in marketing for its Bouquet campaign
-
ArticleQueen’s death voids Royal Warrants
Royal Warrants granted to produce retailers and suppliers are rendered void upon death of Queen Elizabeth II
-
ArticleNew marketing supports Driscoll’s Summer of Sweetness
Berry Patch Sensory Wheels and Specialty Strawberry Mini Sets support the return of Driscoll’s limited-time premium strawberry collection
-
ArticleSpecial Fruit tackles avocado waste with Softripe
The Belgian importer believes Softripe technology is the natural way to combat waste, increase satisfaction and grow sales in the avocado category
-
ArticleRockit harnesses augmented reality
Innovative marketing campaign helps build sales momentum over Mid-Autumn Festival period
-
ArticleFyffes begins search for Ireland’s fittest school
Olympians Phil Healy and David Gillick team up with Irish banana giant in this year’s quest
-
ArticleImport Promotion Desk to showcase Africa’s diversity
Egypt, Côte d’Ivoire, Ghana, Kenya and Morocco and four other IPD partner countries will present a range of fresh produce in Madrid
-
ArticleTop Italian chef offers fresh ingredients for Marlene campaign
Norbert Niederkofler of three Michelin-star Restaurant St Hubertus has agreed to represent the Italian apple brand
-
PodcastsFruitbox 88 · David Axiotis and John Hey, Asia Fruit Logistica
Asia’s premier fresh produce exhibition and conference event welcomes the industry to Thailand in November
-
ArticleSaudi Arabia sees potential for dragon fruit
Since the fruit requires less water to cultivate than many other crops, dragon fruit is regarded as an important fruit for the future