All Marketing articles – Page 55
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Article
Koyuncu Group convinced of tomato potential
The Turkish group has opened a high-tech greenhouse for tomatoes in the west of the country, with big hopes for European and Middle Eastern markets
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Article
Organics Unlimited to celebrate 17th annual Grow month
The month-long campaign aims to raise awareness of company’s social responsibility programme
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Advertorial
ClemenGold launches bus promotion in China
Throughout August this year, Shanghai residents from Lujiazui to Xujiahui will see ClemenGold-themed Number 985 buses on the road every day.
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Article
PinKids supports FareShare with ‘Share the Wow’ campaign
On-pack campaign communicates that by purchasing the kids’ lunchbox favourite shoppers are helping Pink Lady donate more apples to redistribution charity
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Article
Banana artwork puts low pay in spotlight
A collaboration between the Fairtrade Foundation and ‘Banana Bruiser’ artist aims to highlight the challenges faced by low-paid banana growers
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Article
“Promising future” for Egyptian mangoes
Following years of improvements in the sector and the adoption of strict procedures, exporters say Egyptian mangoes are ready to reach their potential
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Article
Ismailia Mango Festival promotes Egyptian exports
Egypt’s main mango producing region has introduced an event to celebrate and promote Ismailia mangoes, with the aim of encouraging exports and attracting new investment
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Article
Slam dunk for SanLucar as it is named EuroBasket’s official event partner
The company is planning an extensive point-of-sale campaign with retail partners alongside sponsorship of championship
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Article
Extreme weather set to cut European topfruit crop
Drought conditions in Europe are expected to slash apple and pear volumes this season, with squeezed growers hoping for better prices as a result
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Podcasts
Fruitbox 86 · Marc Peyres, Blue Whale
Marc Peyres of Blue Whale talks Chris White about the major challenges facing growers and exporters of apples and pears in Europe and the rest of the world
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Article
Casa Brasil festival gears up to celebrate Brazilian food and culture
Fortnight-long event in London will showcase the best of Brazilian produce and feature live cooking demonstrations from the likes of celebrity chef Luciana Berry
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Article
Nationwide Produce and AH Worth announce potato partnership
New collaboration will see Nationwide develop the marketing and distribution of AH Worth’s potato brands into non-retail outlets including catering and wholesale
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Article
Qtee kickstarts BelOrta pear campaign
The pear variety will once again be marketed under the Belgian cooperative’s Earth label, as Qtee starts the final year of its transition to organic
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Article
Syngenta to showcase offerings at Fields of Innovation
Vegetable seed specialist will demonstrate crops, technology and emerging opportunities on 27-29 September
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Article
Vitor celebrates 50 years
Costa Group’s citrus and table grape brand has represented premium quality for five decades
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Article
SA Sultanas’ sustainability drive goes on
Raisins South Africa says that higher-than-average rainfall has failed to hold back SA Sultanas’ sustainability efforts
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Article
JB Gill creates ‘Tenderstem Suppertime Sonnets’
Ex-JLS star is working with brassica brand to encourage more scratch cooking
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Article
Cross brand benefits for Australian macadamias
Promotions with Yonsei Dairy and Drop Top reach over 500,000 South Korean consumers
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Article
Pink Lady Food Photographer of the Year open for 2023 entries
New category added for images showing the joy experienced through food
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Article
Piñata Farms refreshes strawberry brand
New look and packaging to hit the market as Sunshine Coast strawberry season begins