All Marketing articles – Page 111
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ArticleZespri Red bound for China
Zespri Red debuts in China as another strong kiwifruit crop takes shape
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ArticleBimi broccoli reaches new heights
Increase in planted area reflects growing consumer appetite throughout Europe, says Coregeo
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ArticleBostock New Zealand opens Vietnam office
New Zealand’s leading organic apple grower opens offshore office in Ho Chi Minh City, propelled by considerable growth
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ArticleGlobal Grape Congress set for June
Fruitnet is launching the Global Grape Congress, to be held online on 30 June
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ArticleSmall citrus growers get a helping hand
Spain's Oxfam Intermón hails initiative selling organic citrus online as a “huge success”
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ArticleNew project promotes EU fruit and veg
Developed by Italian group Apo Conerpo, In&Out tells consumers what makes European fresh produce unique
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ArticleVOG Consortium to debut new look for Marlene
Consumer-designed artwork to adorn over 100m Marlene apples this season to celebrate the variety’s 25th birthday
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ArticleUS campaign aims to boost sales
USA Pears joins several prominent organisations as part of healthy eating movement to drive consumption
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ArticleVIP promotes apples like fine wines
Company unveils new Val Venosta advert, which underlines the variety of different flavours on offer in its product range
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ArticleSee into the future at GTC2021
More than 800 expected to attend Global Tomato Congress, which offers unique look at the fresh tomato business
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ArticleJazz gets brand refresh
New-look brand launches with New Zealand apple season and aims to position Jazz as the ideal snack on the go
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ArticleAFM ready for Taco Tip Off
Promotional campaign offers basketball fans cooking inspiration and savings
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ArticleVirtual marketing takes centre stage
California Prune Board marketing teams find new ways to promote product as pandemic thwarts trade show travel
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ArticleJingold celebrates 20th anniversary in Mercamadrid
Sales of the yellow kiwifruit brand have risen by between 20 and 20 per cent in Spain since 2019
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ArticleSouth Africa looks to the east
While traditional markets remain important, the eyes of the South African fruit export industry are focusing on the east
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ArticleVal Venosta nears 12-month organic apple supply
South Tyrolean supplier says investments in production, facilities and marketing are proving their worth
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PodcastsFruitbox 55 Lisa Raschia, Marks & Spencer
The retailer's head of fresh produce tells Fruitnet how it is keeping pace with the latest consumer market trends
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ArticleUK retailers support RSA stonefruit
Partnership with Hortgro highlights health benefits and unique characteristics of South Africa's plums, peaches and nectarines
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ArticleDole and Total Produce announce merger plan
Deal will create the world's largest fresh fruit and vegetable company, with combined annual sales of almost US$10bn
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ArticleZespri seeks to improve regulator relationship
Marketer has committed to developing its relationship with Kiwifruit New Zealand following reports of contention