All Marketing articles – Page 107
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ArticleFyffes on the hunt for best banana dessert
TV personality and food writer Donal Skehan will judge entries as part of National Banana Day celebrations on 21 April
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ArticleLivinda Apples campaign turns five
The popular promotion has been instrumental in growing demand for the group’s locally-grown apples
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ArticleJazz partners with Spirit Untamed
Promotional partnership with Dreamworks' Animation's new film is designed to encourage healthy snacking
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ArticleDSR Group eyes further expansion
Plans in place to expand current Musang King durian orchard from 18.6 hectares to 202.3 hectares by 2025
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ArticleProspects good for RSA apple and pears
South African apple exports set to grow by 4 per cent with pear shipments forecast to climb 6 per cent
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ArticleFirst NZ Zespri shipment heads for Europe
Zespri expects 20 per cent rise in SunGold exports to Europe while green volumes similar to last season
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ArticleM&S launches biggest-ever quality campaign
M&S backs British farming with biggest-ever TV and multimedia campaign to showcase its Select Farms quality standards
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ArticleEarth backs journey to organic
Belgian cooperative BelOrta has announced the launch of Earth, a new concept for the group’s products currently in transition to organic
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ArticlePink Lady launches 'adopt a tree' campaign
Pink Lady offers Aldi apple lovers a chance to adopt a tree and win a trip to France
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ArticleEmerging products in spotlight at FPI
Fresh Produce India will explore exciting market potential for pears and cherries
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ArticleOppy transitions to SH apples and pears
Imports from New Zealand, Chile and Argentina help fresh produce supplier move on smoothly from domestic crop
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ArticleBesana launches Ramadan date box at M&S
Selection of topped, filled and chocolate-coated Medjool dates follows in supplier’s tradition of creating luxury lines for festivals around the world
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ArticleAnecoop kicks off Bouquet watermelon campaign
Multimedia campaign evokes the return to life’s essentials – the outdoors, sun, family and friends
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ArticlePandemic spurs fresh produce buying in Australia
Research reveals Australian grocery buyers purchased more fresh produce during first year of pandemic
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ArticleRefreshed look for Ruby Star
GBF reinforces apple’s premium positioning with revamped branding
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ArticleCalifornia Avocado Commission extends campaign
Consumer advertising campaign ‘the best avocados have California in them’ extended with new designs
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ArticleNext step in strawberries from New Wave Berry
Hydroponic tabletop strawberry offering from joint venture introduced to Ocean Spray label
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ArticleTegut promotes Italian organic kiwifruit
Brio's green kiwifruit features in a week-long promotional campaign across 100 stores, organised by Made in Nature
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ArticleFruit Logistica backs Fruitnet's World of Fresh Ideas
Fruitnet launches free learning and networking event for the global fresh fruit and vegetable business
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PodcastsFruitbox 59 - David Hughes, Imperial College London
Find out what future trends Dr Food sees ahead for fresh produce, and where you should invest next in horticulture